Last updated just now · Aug 4, 2026, 10:11 PM
Fashion & Lifestyle United States

Alissaviolet

Full Creator Stats Live · Updated 2026-08-04

Alissa Violet Butler, known online as Alissaviolet, is an Ohio-born content creator who built her initial following on Vine before transitioning to YouTube and Instagram in the mid-2010s.

NicheFashion & Lifestyle TierMega Engagement4.3%

Total Followers +0.0%

18.9M

Across YouTube, Instagram, TikTok

Primary Platform

YouTube

3.4M followers · 18% of audience

Engagement

4.3%

vs. 1.5% category median

Sponsorship Tier

Mega

Est. $116K–$256K / IG post

Quick facts
  • YouTube comeback in progress — a year-plus upload gap and a pointed 'i'm back' bio signal an anticipated platform return.
  • Predominantly male audience is a striking anomaly for a creator whose YouTube topics span makeup, beauty, and fashion how-to content.
  • YouTube engagement runs nearly three times the category median, indicating a highly retained core fanbase that survived the prolonged hiatus.
  • Personal transparency content — including a publicly documented nose surgery post — anchors her brand in candid self-disclosure alongside beauty.
  • Skincare sponsorships like Medicube keep her commercially active on Instagram and TikTok while her YouTube channel rebuilds momentum.

Performance Across Platforms

Updated 2026-08-04
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
YouTube 3,390,000 +0 4.3% 1 years ago
Instagram 11,639,465 +0 0.1% 0.2 22 days ago
TikTok 3,900,000 +0 2.5% 1.4 12 days ago

Growth Trend

Last 365 days
WindowYouTubeInstagramTikTokCombined
Last 7 days +0 +0.0% -5820 -0.1% +0 +0.0% -5820
Last 30 days +0 +0.0% +0 +0.0% +0 +0.0% +0
Last 90 days -9831 -0.3% -370135 -3.2% +0 +0.0% -379966
Last 365 days -9831 -0.3% -370135 -3.2% +0 +0.0% -379966

Audience Demographics

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2.3M5.1M7.8M10.5M13.3M Aug 9Nov 7Feb 5May 6Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Recent Brand Partnerships

Last 12 months · sponsored content only
BrandTypePlatformDatePerformance vs. baseline
Sponsored content Instagram Oct 2025
Sponsored content Instagram 2025–2026
Sponsored content TikTok 2025–2026
Background

About Alissaviolet

Alissa Violet Butler, known online as Alissaviolet, is an Ohio-born content creator who built her initial following on Vine before transitioning to YouTube and Instagram in the mid-2010s. She gained significant mainstream attention through her association with Team 10 and, later, the FaZe Clan orbit, where high-profile relationships and public feuds substantially amplified her cross-platform reach. Her content spans beauty tutorials, personal vlogs, and lifestyle commentary, with her YouTube catalog reflecting interests across makeup, hair, fashion, and sketch comedy — a blend that straddles entertainment and style rather than sitting cleanly in either lane.

Despite reduced activity on YouTube — where her channel bio, reading 'i'm back............,' hints at a potential return after a prolonged hiatus — she remains active on Instagram and TikTok, pulling engagement rates that run well above category medians for a creator of her size. Her audience skews heavily male and spans a notably wide age range, an unusual demographic for a beauty-adjacent creator that reflects her roots in drama-era YouTube culture rather than traditional beauty communities. A partnership with Korean skincare brand Medicube suggests a measured move toward premium beauty brand deals, positioning her as a lifestyle personality whose nostalgic platform presence and outsized male audience offer brands a differentiated entry point into the broader creator economy.

Brand fit

Why brands partner

Alissaviolet reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Fashion / Lifestyle, Food & Beverage, a clear signal of fit for brands in those categories. Demonstrated partners include Medicube and Vivrel. Engagement on YouTube runs around 4.3%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows fashion content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Fashion / Lifestyle and related categories, Alissaviolet offers a defined, creative-fit audience rather than broad, low-intent impressions.

Estimated Rate Card

Benchmark estimates for a creator at Alissaviolet's tier (Mega, 18.9M combined followers, United States). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

Did Alissa Violet get a nose job?

Yes, Alissa Violet openly documented her nose surgery and shared it directly with her audience under the hashtag #nosesurgery. Rather than keeping the procedure private, she made it part of her personal content, which is consistent with the candid, vlog-style approach she has used throughout her career.

What is Alissa Violet's real name?

Alissa Violet's full name is Alissa Violet Butler. She built her entire social media brand using her first and middle names, which became the handle recognized across YouTube, Instagram, and TikTok.

What happened between Alissa Violet and Jake Paul?

Alissa Violet was associated with Jake Paul's Team 10 collective in its early days before a very public falling out between them. The drama played out across social media and became one of the defining storylines of the mid-2010s YouTube influencer scene, drawing massive attention to both creators.

Did Alissa Violet date FaZe Banks?

Yes, Alissa Violet had a high-profile relationship with FaZe Banks (Ricky Banks), a co-owner and prominent figure associated with FaZe Clan. Their relationship was a central part of both of their online personas during their peak YouTube years and attracted significant coverage across fan and entertainment media.

Was Alissa Violet in Rice Gum's 'It's EveryNight Sis'?

Yes, Alissa Violet and FaZe Banks were featured in Rice Gum's viral diss track "It's EveryNight Sis", which was aimed at Jake Paul and Team 10. The video accumulated hundreds of millions of views and became one of the most-watched YouTube diss tracks ever made, significantly amplifying Alissa's public profile at the time.

Why did Alissa Violet stop uploading to YouTube?

Alissa Violet's YouTube channel went quiet for roughly a year heading into mid-2026, with no official public explanation given for the hiatus. During that stretch she stayed active on Instagram and TikTok, suggesting she shifted her day-to-day content output to shorter-form and photo-based formats while YouTube sat on pause.

Is Alissa Violet coming back to YouTube?

Her YouTube channel bio — "i'm back............" — strongly signals a planned return to long-form content. She has maintained a consistent presence on Instagram and TikTok throughout her YouTube absence, so a comeback would reunite all three pillars of her cross-platform audience.

What skincare brand does Alissa Violet work with?

Alissa Violet has partnered with Medicube, a Korean skincare brand, and promoted their products through an Instagram post centered on her "night glass skin routine." The collaboration fits squarely into the glass skin aesthetic trend that has dominated beauty content in recent years.

Why does Alissa Violet have so many male followers if she posts beauty content?

Despite covering makeup, skincare, and fashion, Alissa Violet's audience skews heavily male — a pattern that traces back to her roots in the YouTube drama and FaZe Clan ecosystem, which traditionally draws a male-dominated fanbase. That original audience carried over as her content evolved, creating an unusual demographic mix for a beauty-forward creator.

What platforms is Alissa Violet most active on right now?

As of mid-2026, Alissa Violet is most consistently active on Instagram and TikTok, with Instagram being her largest platform by follower count at well over ten million. YouTube has been on an extended pause, though her channel bio hints that a return to regular uploads is on the way.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Aug 4, 2026, 10:11 PM · Slug: alissaviolet

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