United Kingdom
Alicia Lartey is a UK-based esthetician, writer, and product developer whose content sits at the intersection of professional skincare expertise and accessible lifestyle vlogging.
Total Followers +1.3%
62K
Across Instagram, TikTok
Primary Platform
YouTube
32K followers · 52% of audience
Engagement
0.5%
vs. 1.5% category median
Sponsorship Tier
Micro
Est. $806–$2.3K / IG post
Marie Claire UK reviewed all three Supernova Body products and interviewed Lartey on the brand's formulation philosophy, noting it launched in 2024 and quickly built buzz as a standout bodycare label.
The piece highlights Lartey's creation of the 'Lartey Hyperpigmentation Scale' and her dual role as a cosmetic chemistry student and Head of NPD & Education at Supernova Body.
Hello! profiled Lartey as an expert esthetician with a biomedical science background, covering her approach to hyperpigmentation and her behind-the-scenes formulation work at Supernova Body.
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +13 +0.0% | +0 +0.0% | +0 +0.0% | +13 |
| Last 30 days | +97 +0.3% | +716 +2.4% | +0 +0.0% | +813 |
| Last 90 days | +677 +2.1% | +2K +7.9% | +0 +0.0% | +3K |
| Last 365 days | +677 +2.1% | +2K +7.9% | +0 +0.0% | +3K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Supernova Body Skincare / Body Care | Founder / owned brand | Long-term | — | |
| Haru Haru Wonder Skincare / K-Beauty | Sponsored content | TikTok | 2025–2026 | — |
Alicia Lartey is a UK-based esthetician, writer, and product developer whose content sits at the intersection of professional skincare expertise and accessible lifestyle vlogging. Operating across Instagram and TikTok, she builds her platform around body care education — sunscreen advocacy, hyperpigmentation, hygiene routines, and natural hair — with a tone that is direct, knowledgeable, and lightly self-deprecating. Beyond content creation, she has developed her own body care line under the Supernova Body brand, which meaningfully separates her from the broader influencer-in-skincare category: she is a practitioner and formulator first, commentator second. That credential grounds her reviews and recommendations in a way that resonates with an audience seeking more than surface-level beauty content.
Her audience skews heavily female and concentrates in the 25–34 bracket, split primarily between the UK and the United States — a transatlantic reach that makes her viable for brands targeting English-speaking beauty consumers globally. TikTok is currently her faster-growing and more engaged surface, suggesting her short-form content style translates well to discovery-driven platforms. A partnership with Korean skincare brand Haru Haru Wonder signals she is already attracting ingredient-focused, formulation-literate brands that align with her professional positioning. As credentialed estheticians with proprietary product lines remain relatively scarce at the micro tier, Alicia is well-placed to grow into a trusted editorial voice for body care and functional skincare — a niche with durable audience demand and underserved creator depth.
Alicia.Lartey reaches an audience concentrated in United Kingdom primarily through YouTube, and is best activated via Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Skincare / Body Care, Skincare / K-Beauty, a clear signal of fit for brands in those categories. Demonstrated partners include Supernova Body and Haru Haru Wonder. Engagement on YouTube runs around 0.5%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of Instagram Reels and Stories and TikTok branded content lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows beauty content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United Kingdom-focused brands in Skincare / Body Care and related categories, Alicia.Lartey offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Alicia.Lartey's tier (Micro, 62K combined followers, United Kingdom). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Supernova Body is Alicia Lartey's own body care brand, which she runs alongside her content creation. As a qualified esthetician and product developer by profession, she has direct involvement in formulating the products — making it more than a typical influencer label.
Yes, Alicia Lartey is a qualified esthetician and product developer, not just a creator who reviews skincare. This professional background gives her content a more technical edge, covering topics like sunscreen science, skin barrier health, and hyperpigmentation with clinical grounding rather than trial-and-error opinions.
Sunscreen or sunSCREAM is a recurring content format where Alicia tests and reviews body sunscreens, separating the formulas that are genuinely pleasant to wear from those that feel terrible on skin. The series reflects her broader push to treat body SPF as seriously as face SPF, which she argues most people ignore entirely.
Yes, Alicia Lartey has a paid partnership with Korean skincare brand Haru Haru Wonder. In her sponsored content she has said she reaches for their products no matter where in the world she is, framing it as a genuine everyday staple rather than a one-off promotion.
Alicia has consistently argued that body sunscreen is an overlooked step that most people skip, which she sees as a meaningful gap given her esthetician background. Her sunscreen or sunSCREAM series, body glow routines, and hyperpigmentation content all point to one consistent message: SPF protection should not stop at the face.
Hyperpigmentation is a recurring topic across Alicia's posts, covered through the lens of her esthetician training rather than as surface-level beauty advice. She connects it to practices like body sunscreen use and skin barrier support to give a more complete picture of managing uneven skin tone beyond just spot treatments.
Yes, Alicia includes natural hair vlogs alongside her skincare and body care content. This extends her page beyond esthetician advice alone and appeals to audiences looking for a fuller self-care routine covering skin, body, and hair in one place.
Alicia has been open in her content about personally avoiding waxing despite it being a commonly recommended hair removal method, describing the risk as too high for her. As an esthetician who focuses closely on hyperpigmentation and skin sensitivity, she is particularly alert to the post-inflammatory reactions that waxing can trigger.
Alicia has referenced her multiple tattoos in her content and connected that personal experience to skincare considerations. As a product developer and esthetician, she is well-placed to speak to how tattooed skin interacts with things like SPF, body care formulas, and hydration routines.
Alicia Lartey is based in the United Kingdom, with the majority of her audience also being UK-based. She is active across both TikTok and Instagram, posting body care, skincare, and natural hair content as a qualified esthetician and Supernova Body founder.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@alicia.lartey · YouTube
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