Alexis Mai, whose real name appears to be Alexis Walsh, is a UK-based micro creator operating primarily on TikTok from the Midlands.
Total Followers +0.0%
24K
Across TikTok
Primary Platform
YouTube
24K followers · 100% of audience
Engagement
12.6%
vs. 1.5% category median
Sponsorship Tier
Micro
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| TikTok | 24,400 | +0 | 12.6% | 4 | 10 days ago |
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 90 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 365 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
Daily follower snapshots from CreatorDB's longitudinal index.
Alexis Mai, whose real name appears to be Alexis Walsh, is a UK-based micro creator operating primarily on TikTok from the Midlands. Her content leans into casual, unpolished everyday life — a blend of food posts, dry one-liners, and pop-culture references that skew toward shows like Bojack Horseman, signalling an audience that values wit and irony over aspirational aesthetics. The tone across her captions is conversational and self-deprecating, with a distinctly British informality that resonates with a tightly knit, engaged following rather than a broad mass audience.
Despite a modest follower count in the low tens of thousands, Alexis Mai's engagement rate sits well above category norms — a strong indicator that her audience is genuinely invested rather than passively scrolling. Her even gender split and Midlands-regional identity give brands a grounded, relatable entry point into everyday UK lifestyle content. A prior SHEIN collaboration suggests she has already attracted fast-fashion interest at the micro level. As platform algorithms continue to favour high-engagement accounts over raw reach, her content's authenticity and community loyalty position her well for growth within UK lifestyle and youth-culture brand campaigns.
Alexis.Mai reaches its audience primarily through YouTube, and is best activated via TikTok branded content. As a vlog creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 12.6%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows vlog content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For brands in vlog and related categories, Alexis.Mai offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Alexis.Mai's tier (Micro, 24K combined followers, —). Pulled from CreatorDB's category benchmarks.
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Alexis Mai's real surname is Walsh — her business email, listed publicly in her TikTok bio, is alexis.walsh1@icloud.com. She operates under the creator handle Alexis.Mai across her social platforms.
Alexis Mai is from the Midlands in the UK, which she tags regularly in her TikTok content using #midlands. Regional references and her Midlands identity are a recurring thread in how she presents herself online.
Yes, one-liner style content is a signature format for Alexis Mai on TikTok — she uses the #oneliners hashtag consistently across her posts. It suggests her typical clip is a quick-hit joke or dry observational humour piece rather than longer storytelling content.
Alexis Mai uses #bojackhorseman as a recurring hashtag in her TikTok content, signalling the show is part of her personality and online identity. Whether she creates direct reference content tied to it or simply uses it to find a like-minded audience, it's a visible marker of her taste.
Alexis Mai has used #sheintrends alongside #ad in her TikTok content, which indicates a sponsored or affiliate arrangement with SHEIN. As a Micro-tier creator she fits the profile of influencer SHEIN typically activates for trend-led fashion posts.
Food is a noticeable running theme in her TikTok output — she's even joked in a caption about how many of her posts end up being food-related. She has also featured and credited food creators like @kekesbakess, suggesting genuine enthusiasm for sharing food finds rather than purely ad-driven content.
@kekesbakess appears to be a bakery or food-focused creator that Alexis Mai featured in one of her posts, crediting them directly in the caption. The tag suggests she was sharing or reacting to their food rather than it being a sponsored placement.
@flyoutsiderr is an account Alexis Mai references directly in her TikTok bio, placing it alongside her contact details — a strong signal of a personal or close collaborative connection she wants her audience to be aware of. The exact nature of the account isn't elaborated on in her public profile information.
Alexis Mai lists her business email — alexis.walsh1@icloud.com — in her TikTok bio for inquiries. As a Micro-tier creator whose engagement runs well above the category average, she is clearly active in the branded content space despite her relatively modest follower count.
Alexis Mai's TikTok engagement sits dramatically above the typical benchmark for her category, which is a hallmark of Micro-tier creators who have built tight, genuinely invested communities. Her blend of dry one-liner humour, food content, and regional Midlands personality appears to connect strongly with a loyal core audience rather than a passive one.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@alexis.mai · YouTube
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