Data refreshed Sep 29, 2026 · 6:16 PM UTC
Motorsport & Racing 🏳 ITA

@albertonaska

Full Creator Stats Live · Updated 2026-09-29

Alberto Naska is an Italian professional racing driver and motorsport content creator whose career spans competitive circuit racing and digital media.

NicheMotorsport & Racing TierMacro Engagement3.8%

Total Followers +0.6%

2M

Across Instagram, YouTube, TikTok

Primary Platform

Instagram

599K followers · 30% of audience

Engagement

3.8%

vs. 1.5% category median

Sponsorship Tier

Macro

Est. $9K–$21K / IG post

Recent news · 3 items

Performance Across Platforms

Updated 2026-09-29
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
Instagram 599,028 +1K 3.8% 2.8 today
YouTube 1,160,000 +10K 4.7% 3.5 2 days ago
TikTok 256,900 +283 11.2% 0.7 4 days ago

Growth Trend

Last 365 days
WindowInstagramYouTubeTikTokCombined
Last 7 days +300 +0.1% +0 +0.0% +0 +0.0% +300
Last 30 days +1K +0.2% +10K +0.9% +283 +0.1% +12K
Last 90 days +6K +1.0% +10K +0.9% +2K +0.6% +18K
Last 365 days +6K +1.0% +10K +0.9% +2K +0.6% +18K

Audience Demographics

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119K407K695K983K1.3M Sep 30Dec 30Mar 31Jun 30Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Recent Brand Partnerships

Last 12 months · sponsored content only
BrandTypePlatformDatePerformance vs. baseline
Sponsored content YouTube Sep 2026 —
Sponsored content YouTube Aug 2026 —
Sponsored content YouTube Aug 2026 —
Sponsored content YouTube Jul 2026 —
Sponsored content YouTube Jun 2026 —
Background

About @albertonaska

Alberto Naska is an Italian professional racing driver and motorsport content creator whose career spans competitive circuit racing and digital media. His racing résumé is genuine: national and European championship titles across Legends Cars, Lotus Cup Italy, and a runner-up finish in EuroNASCAR establish credibility that separates him from purely entertainment-focused automotive creators. His YouTube channel — where he holds a multi-million subscriber following — documents his racing life through onboard footage, test drives, race recaps, and motorsport commentary. A 'dadlife' thread running through his hashtags and occasional pop-culture takes, such as commentary on tech-billionaire news, round out a personality that extends well beyond the paddock.

His audience is overwhelmingly Italian and concentrated in the 18–34 age band — the core demographic of motorsport fandom in a country where racing culture runs deep. Engagement rates sit meaningfully above the category median across all three platforms, with TikTok and YouTube the strongest signals of an invested rather than passively accumulated following. His current sponsor roster — NordVPN, Hostinger, Insta360, Trade Republic — reflects the tech-and-fintech mid-roll category typical of Italian YouTube creators at his tier, confirming the platform as his primary monetization engine. With active racing commitments continuing alongside growing content output, Naska occupies a distinctive position as a credentialed athlete with creator-scale distribution, making him increasingly attractive to motorsport-adjacent and performance brands targeting the Italian digital market.

Brand fit

Why brands partner

albertonaska reaches an audience concentrated in ITA primarily through Instagram, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a sport creator they map naturally to brands targeting that space. Demonstrated partners include Trade Republic and Insta360. Engagement on Instagram runs around 3.8%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows sport content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For ITA-focused brands in sport and related categories, albertonaska offers a defined, creative-fit audience rather than broad, low-intent impressions.

Estimated Rate Card

Benchmark estimates for a creator at @albertonaska's tier (Macro, 2M combined followers, ITA). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

What racing championships has Alberto Naska won?

Alberto Naska has claimed multiple Italian and European motorsport titles, including the Lotus Cup Italy championship in 2024, the Legends Cars European championship in 2023, the Legends Cars Italian championship in 2025, and the RTK1000 Italian championship in 2019. That makes him one of the more decorated multi-discipline racing drivers active in Italian grassroots motorsport today.

Did Alberto Naska compete in EuroNASCAR?

Yes, Alberto Naska raced in EuroNASCAR Europe and finished as runner-up in 2023, earning a silver-medal result in what is the continent's main NASCAR-style series. That second-place finish is one of the most prominent highlights listed in his social media bio and frequently referenced in his content.

What is the Lotus Cup Italy and did Alberto Naska win it?

The Lotus Cup Italy is a single-make racing series built around Lotus sports cars, considered a prestigious stepping stone in Italian club motorsport. Alberto Naska won the Italian championship title in 2024, and it sits alongside his Legends Cars and RTK1000 titles as one of his headline achievements.

What kind of videos does Alberto Naska make on YouTube?

Alberto Naska's YouTube channel covers motorsport from almost every angle — test drives, car reviews, race commentary, and behind-the-scenes content from his own racing campaigns. His self-described motto is "give me anything with a motor and I'll be happy," so the channel ranges from Legends Cars events to broader automotive commentary.

What does 'In elenco AGCOM' mean on Alberto Naska's Instagram profile?

"In elenco AGCOM" signals that Alberto Naska is officially registered with Italy's communications regulator, the Autorità per le Garanzie nelle Comunicazioni. Italian law introduced an obligation for influencers above certain reach thresholds to register with AGCOM, ensuring that sponsored content is properly disclosed to followers.

What brand deals does Alberto Naska have?

Alberto Naska's YouTube channel has carried integrations for NordVPN, Hostinger, Insta360, Saily, and Trade Republic, among others. The mix of tech, travel-SIM, and fintech sponsors reflects the young, digitally active Italian audience that follows his motorsport content.

What is Heroes Valley and what does it have to do with Alberto Naska?

Heroes Valley is the management company that handles Alberto Naska's commercial partnerships — his official business inquiry email routes through naska@heroesvalley.it. Creators working with agencies like Heroes Valley typically have their brand deals, rate cards, and campaign logistics managed centrally through that contact.

Is Alberto Naska's YouTube channel bigger than his Instagram?

Yes — Alberto Naska's YouTube channel has crossed the one-million-subscriber milestone, making it his largest platform by follower count, while his Instagram sits well below that mark. YouTube is also where his longer racing videos and sponsored integrations live, so it functions as his content hub.

Does Alberto Naska post dad or family content alongside his racing videos?

Alberto Naska occasionally weaves family life into his feed, using hashtags like #dad and #dadlife alongside his motorsport posts. It's a secondary layer to his content rather than the main focus, but it gives his audience a more personal look at the person behind the racing career.

Where is Alberto Naska from and who watches his content?

Alberto Naska is Italian and is based in Italy, with the overwhelming majority of his audience also coming from Italy — making him a niche-dominant voice in Italian motorsport content rather than a globally spread creator. His audience skews toward young adults in their mid-twenties to mid-thirties, with a roughly even male-female split.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Sep 29, 2026, 6:16 PM UTC · Slug: albertonaska

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