United States
Abby Martinez is a Tulsa, Oklahoma-based lifestyle and motherhood creator who built a macro-scale TikTok following around the daily realities of raising two young children as a self-described stay-at-home mom.
Total Followers +0.0%
1.1M
Across TikTok
Primary Platform
YouTube
1.1M followers · 100% of audience
Engagement
6.9%
vs. 1.5% category median
Sponsorship Tier
Macro
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| TikTok | 1,100,000 | +0 | 6.9% | 8.2 | today |
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 90 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 365 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
Daily follower snapshots from CreatorDB's longitudinal index.
Abby Martinez is a Tulsa, Oklahoma-based lifestyle and motherhood creator who built a macro-scale TikTok following around the daily realities of raising two young children as a self-described stay-at-home mom. Her content blends relatable mommy-of-two vignettes — Dollar Tree errands, morning routines, baby essentials hauls — with food-focused posts including mukbangs and cooking clips, plus casual fashion and beauty content anchored in seasonal aesthetics. The #mexicanmom and #sahmof2 hashtags she leans on signal a distinct cultural identity within the broader mom-content space, giving her feed a grounded, personal texture rather than the polished parenting-influencer look common at her follower tier. She is represented by Grail Talent, placing her firmly in the professionally managed mid-to-macro creator economy.
Her audience skews heavily female and concentrates in the 18-to-34 age band, reflecting the young-millennial and older-Gen-Z demographic most attuned to everyday mom life content. An engagement rate running well above the category median suggests strong community connection despite a large following — a signal that her unfiltered, conversational tone resonates rather than her reach alone driving passive views. A noted partnership with e.l.f. Cosmetics aligns naturally with her get-ready-with-me content and budget-conscious sensibility, and her substantial Brazilian audience segment opens potential for bilingual or Latin-market brand campaigns. As the multicultural mom-creator space continues to attract beauty, food, and family-oriented advertisers, Abby is positioned to deepen her niche as an authentic voice for young Latina mothers navigating everyday life.
Abbymartinez179 reaches an audience concentrated in United States primarily through YouTube, and is best activated via TikTok branded content. As a lifestyle creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 6.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows lifestyle content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in lifestyle and related categories, Abbymartinez179 offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Abbymartinez179's tier (Macro, 1.1M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes, Abby tags her content with #sahmof2, which stands for stay-at-home mom of two, and motherhood is listed as one of her core content pillars in her bio. Her day-in-the-life and morning routine videos are built around that lifestyle, making SAHM content one of the main reasons her audience follows her.
Abby lives in Tulsa, Oklahoma, which she lists openly in her TikTok bio. She's one of the more prominent lifestyle and mommy creators representing that part of the Midwest on TikTok.
Abby is a mom of two — a baby girl and an older boy, based on the emojis in her bio and her frequent #babiesoftiktok baby and toddler content. Her kids appear regularly in her videos, from baby shoe hauls to everyday family moments.
Abby lists her age as 25 directly in her TikTok bio. That makes her a young mom building a Macro-tier audience while raising two kids, which resonates strongly with her core 18-to-34 viewer base.
Yes, Abby identifies as a Mexican mom and uses #mexicanmom as one of her recurring hashtags. Her food and cooking content often reflects that cultural identity alongside her broader lifestyle and family content.
Abby has featured e.l.f. Cosmetics in her get-ready-with-me content, tagging the brand in a makeup routine video with an endorsing caption. e.l.f. is known for partnering with relatable, everyday creators in the beauty-meets-lifestyle space, which fits Abby's content profile.
Yes, mukbang is one of Abby's recurring content formats and a core hashtag she uses. It fits naturally alongside her food and lifestyle content, and mukbang videos tend to drive strong engagement within her predominantly young female audience.
Abby leans hard into the fall aesthetic trend each season, covering everything from fall fashion and fall shoes to baby essentials with a cozy autumn feel. It's one of her most hashtagged content themes, mixing seasonal style with mommy content for both her own looks and her kids'.
Abby is represented by Grail Talent, a creator management and talent agency, with a dedicated business email listed publicly in her TikTok bio. Brands looking to work with her at the Macro tier would route inquiries through that agency.
Abby has over one million followers on TikTok, placing her firmly in the Macro creator tier. Her engagement rate runs well above the category median, which makes her audience notably more active relative to creators at a similar follower count.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@abbymartinez179 · YouTube
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