India
_Rose__ is an India-based lifestyle and beauty creator whose YouTube channel is built around an explicit 'a little bit of everything' ethos — blending aesthetic glow-up content, skincare tutorials, wellness motivation, and teen lifestyle vlogs.
Total Followers -0.0%
306K
Across YouTube, Instagram
Primary Platform
YouTube
266K followers · 87% of audience
Engagement
2.9%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $1K–$2.8K / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | -53 -0.1% | +0 +0.0% | -53 |
| Last 90 days | -984 -0.4% | +1K +2.7% | +0 +0.0% | +107 |
| Last 365 days | -984 -0.4% | +1K +2.7% | +0 +0.0% | +107 |
Daily follower snapshots from CreatorDB's longitudinal index.
_Rose__ is an India-based lifestyle and beauty creator whose YouTube channel is built around an explicit 'a little bit of everything' ethos — blending aesthetic glow-up content, skincare tutorials, wellness motivation, and teen lifestyle vlogs. Her output leans heavily on YouTube Shorts, using trending formats around topics such as glass-skin routines, face-shape glasses guides, and realistic after-school day-in-the-life content. Hashtag references to The Ordinary signal an audience drawn to accessible, ingredient-aware skincare rather than prestige beauty, which shapes her natural fit with mid-market and drugstore-tier product partnerships.
Her audience is strongly female-skewed and concentrated in the 18–34 age range, with India as the dominant market and a meaningful secondary footprint in the United States and United Kingdom — a cross-regional spread that broadens her appeal to D2C brands targeting South Asian and diaspora consumers. Engagement running well above the category median suggests her Shorts-driven cadence is genuinely connecting, even as her Instagram presence has gone largely dormant and shifted toward a merchandise storefront. For brands in affordable beauty, wellness, and aspirational fashion, she represents a cost-efficient entry point into the Indian young-adult lifestyle space with some diaspora reach built in.
_Rose__ reaches an audience concentrated in India primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. As a beauty creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 2.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows beauty content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For India-focused brands in beauty and related categories, _Rose__ offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at _Rose__'s tier (Mid, 306K combined followers, India). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
_Rose__ runs an apparel and commerce brand through @merchdrophq on Instagram, which serves as her dedicated storefront for fans. It is separate from her main content channels and is where she lists shoppable products for her audience.
_Rose__ regularly references The Ordinary in her content, with ingredients like glycolic acid appearing prominently in her skincare and glow-up videos. Her recommendations tend to focus on accessible, ingredient-led products that fit a younger audience's budget.
As of mid-2026, _Rose__'s Instagram has been inactive for roughly a year, with her energy clearly redirected toward YouTube as her primary platform. Her YouTube channel — where she posts both Shorts and longer-form content — is where her active community now lives.
Yes — the after-school routine is one of _Rose__'s signature content formats, designed to resonate with teenage viewers navigating school life, beauty, and self-care. She frames these as realistic rather than aspirational, which helps them connect with her core young-female audience.
_Rose__ creates content around achieving glass skin — the K-beauty-inspired look defined by clear, dewy, almost reflective skin. Her videos walk through the skincare steps and product choices behind the trend, tying it into her broader glow-up content series.
Yes — choosing the right glasses frame for your face shape is a recurring topic in _Rose__'s channel, reflected in hashtags like #glassesforgirls and #faceshape. She covers trendy frame styles alongside the practical question of what actually suits different face structures.
Manifestation and motivation are explicitly named in _Rose__'s YouTube channel description alongside beauty and lifestyle, making mindset content a deliberate part of her brand. She positions her channel as a space for inner as well as outer transformation, not just aesthetic videos.
Yes — fitness-adjacent content like belly fat reduction tips appears alongside her beauty and lifestyle videos, giving her channel a health-and-wellness dimension. She wraps these in her signature aesthetic style rather than a traditional fitness-channel format.
_Rose__ leans heavily into YouTube Shorts as her main publishing format, with most of her top-performing posts being short-form aesthetic and lifestyle clips. She even notes in her channel description that viewers should check the descriptions on Shorts for fuller context on each video.
_Rose__ is based in India, and the majority of her audience is also Indian. She also draws a meaningful portion of viewers from the United States and the United Kingdom, giving her content reach well beyond her home market.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
If you'd like to update, correct, or remove this profile, get in touch and we'll handle it within 5 business days. We don't publish private data — every stat shown comes from your public platform profiles.
@_rose__ · YouTube
+0 new followers
Preparing fresh data…
This usually takes 15–25 seconds.