United States
Thegreenproductjunkie is a New York-native-turned-North-Carolinian who built a micro community around the intersection of green beauty, natural skincare, and eco-conscious living.
Total Followers -0.1%
20K
Across Instagram
Primary Platform
YouTube
20K followers · 100% of audience
Engagement
1.4%
vs. 1.5% category median
Sponsorship Tier
Micro
Est. $494–$1.4K / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 19,743 | -14 | 1.4% | 0.7 | 10 days ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | -8 -0.0% | +0 +0.0% | +0 +0.0% | -8 |
| Last 30 days | -14 -0.1% | +0 +0.0% | +0 +0.0% | -14 |
| Last 90 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 365 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
Daily follower snapshots from CreatorDB's longitudinal index.
Thegreenproductjunkie is a New York-native-turned-North-Carolinian who built a micro community around the intersection of green beauty, natural skincare, and eco-conscious living. Operating primarily on Instagram, the creator distinguishes herself from mainstream beauty reviewers through a conversational, humor-laced approach she describes simply as "yapping" — a tone that makes dense ingredient-focused content feel accessible rather than clinical. Her handle signals the positioning immediately: this is an enthusiast reviewer, someone who consumes and tests rather than just promotes. Recurring coverage of the Beauty Heroes subscription service — reflected heavily in her top hashtags — suggests a close alignment with curated, clean-beauty discovery platforms.
Her audience skews heavily female and concentrated in the 18–34 bracket, though her engagement with hashtags like #matureskin and #dryskin indicates she also speaks to concerns that span a broader age range. Brands appearing in her recent content — Le Prunier, Laurel Skin, Lilfox, and Solara Suncare — are all premium, clean-formulation labels with small but loyal followings, confirming her positioning at the boutique end of the green beauty market rather than mass retail. For indie clean-beauty brands seeking credible, community-embedded voices over raw reach, her micro-tier audience and niche-specific trust represent a cost-efficient and contextually relevant fit.
Thegreenproductjunkie reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. As a beauty creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 1.4%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows beauty content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in beauty and related categories, Thegreenproductjunkie offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Thegreenproductjunkie's tier (Micro, 20K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes — she regularly posts content tagged with #beautyheroescode, pointing to an active affiliate or ambassador relationship with Beauty Heroes, the curated clean-beauty retailer. Her posts tag specific discovery drops and seasonal launches, so checking her latest Instagram content is the best way to find a current code.
The Detox Box is a curated product offering from Beauty Heroes, a clean-beauty platform that handpicks natural and organic formulas each season. Thegreenproductjunkie is one of the more consistent voices covering these drops on Instagram, making her a reliable source if you follow the #detoxbox community.
Yes — she specifically uses hashtags like #matureskin and #dryskin, and her reviews are clearly aimed in part at viewers dealing with dryness or age-related skin concerns. That focus sets her apart from the majority of green-beauty channels that skew toward younger or oilier skin types.
She describes herself in her own bio as a native New Yorker now living in North Carolina. The cross-state move is part of her personal story and surfaces in the casual, conversational tone she brings to her eco-lifestyle content.
Yes — she has featured Le Prunier and described the line as 'super luxe,' which fits her broader editorial focus on high-quality, clean formulations. Le Prunier is known for its plum oil-based products, and her coverage tends to highlight the sensory and ingredient side of the brand.
Solara Suncare has appeared in her content as a Beauty Heroes spring and summer seasonal pick, and she has covered it with enthusiasm. Her SPF content stays in the clean and natural formulation lane rather than reviewing conventional drugstore sunscreens.
She leans hard into humor — her own bio describes her as someone who loves 'yapping about the eco lifestyle...all with some humor.' Her reviews are personality-driven and conversational rather than clinical, which is a big part of what distinguishes her inside the green-beauty space.
Yes — Laurel Skin is a brand she has covered enthusiastically, noting that every Laurel formula is built around intentional, clean ingredients. Her green-beauty audience tends to respond well to small-batch, ingredient-focused brands like Laurel, and it comes up repeatedly in her content.
Her primary platform is YouTube, and she maintains an active presence on Instagram where most of her public discovery content and brand partnerships are visible. She mixes product reviews, seasonal beauty roundups, and eco-lifestyle commentary across both channels.
Her following skews overwhelmingly female — well over 80% — with the 25–34 age group making up the largest share, followed by viewers in the 18–24 range. Most of her audience is based in the United States, with smaller communities in Canada, the UK, and the Philippines.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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