The Kid LAROI.

The Kid LAROI's real name is Charlton Kenneth Jeffrey Howard. He adopted his stage name early in his career, drawing the "LAROI" portion from his Aboriginal Australian Kamilaroi heritage. The "Kid" was a nod to how young he was when he first broke into the music industry.

"LAROI" is taken directly from the Kamilaroi people, an Aboriginal Australian group that is part of his heritage — the word is lifted from within "Kamilaroi" itself. It's a deliberate tribute to his Indigenous roots and is something he has spoken about publicly. That connection makes his stage name one of the more meaningful in his genre.

The Kid LAROI was born and raised in Waterloo, Sydney, Australia, making him Australian by birth and heritage. He relocated to the United States after rising to global fame, and his base is now listed as the US across most platforms. His profile straddles both countries, which partly explains his unusually broad English-speaking audience.

The Kid LAROI was mentored by Juice WRLD after moving to the United States, and the two became close before Juice WRLD's death in December 2019. That relationship is widely credited with shaping LAROI's emotionally raw, melodic rap-pop style. He has cited Juice WRLD as one of the most important figures in his early development as an artist.

"Stay" is the 2021 collaboration between The Kid LAROI and Justin Bieber that hit number one on the Billboard Hot 100 and became one of the defining pop hits of that year. The song gave LAROI his first mainstream crossover moment and introduced him to audiences far beyond his existing fanbase. It remains his most-recognized track globally.

Yes, The Kid LAROI contributed "Forever and Again" to the Barbie: The Album soundtrack, with both #foreverandagain and #barbiethealbum appearing prominently in his social content around that release. The compilation featured a wide range of pop and hip-hop artists, and LAROI's track fit within its emotionally driven aesthetic. It added another high-profile placement to his discography.

BEFORE I FORGET is a major project from The Kid LAROI, prominently referenced in his Instagram bio as the current chapter of his artistic identity. It represents his creative output following the global success of "Stay" and his earlier mixtape work. The project continues his signature blend of hip-hop and pop with personal, introspective themes.

"GIRLS" is a recent single from The Kid LAROI that he supported with a live performance filmed in Los Angeles, which he released on YouTube. He pushed the live version heavily across his social platforms, framing it as a special standalone release rather than a simple music video. It aligns with his ongoing run of new music under the BEFORE I FORGET era.

Yes, The Kid LAROI is a Crocs brand partner, confirmed by #crocspartner appearing across his social posts. Crocs has built a pattern of collaborating with major music artists on limited co-branded releases, and LAROI's involvement fits within that strategy. It sits alongside his other commercial partnerships as part of his broader brand footprint.

AT&T is among The Kid LAROI's named sponsors, with both #att and #att5g tagged in his sponsored content. AT&T has made a habit of partnering with high-reach music and entertainment creators to promote its 5G network to younger audiences. For LAROI, it joins Crocs as one of the bigger brand deals visible in his social output.