Last updated just now · Jul 15, 2026, 4:17 PM
Kids & Education United States

Sesamestreet

Full Creator Stats Live · Updated 2026-07-15

Sesame Street is the flagship media property of Sesame Workshop, a New York-based nonprofit founded in 1968 to harness television as an educational tool for young children.

NicheKids & Education TierMega Engagement0.9%

Total Followers +0.3%

34.1M

Across YouTube, Instagram, TikTok

Primary Platform

YouTube

30.1M followers · 88% of audience

Engagement

0.9%

vs. 1.5% category median

Sponsorship Tier

Mega

Est. $25K–$58K / IG post

Recent news · 5 items

Performance Across Platforms

Updated 2026-07-15
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
YouTube 30,100,000 +99K 0.9% 4.7 3 days ago
Instagram 2,081,123 +16K 4.9% 13.1 today
TikTok 1,900,000 +0 11.9% 6.8 3 days ago

Growth Trend

Last 365 days
WindowYouTubeInstagramTikTokCombined
Last 7 days +0 +0.0% +1K +0.1% +0 +0.0% +1K
Last 30 days +99K +0.3% +16K +0.8% +0 +0.0% +116K
Last 90 days +400K +1.3% +84K +4.0% +0 +0.0% +484K
Last 365 days +400K +1.3% +84K +4.0% +0 +0.0% +484K

Audience Demographics

Premium
Premium insight

See who's actually watching

Age, gender, country and language splits — for every creator in our index.

Start free trial

14-day free trial

-17740767M15.9M24.7M33.5M Jul 17Oct 16Jan 15Apr 15Now
Click a platform to toggle · hover the dots for exact values

Daily follower snapshots from CreatorDB's longitudinal index.

Background

About Sesamestreet

Sesame Street is the flagship media property of Sesame Workshop, a New York-based nonprofit founded in 1968 to harness television as an educational tool for young children. The show debuted in 1969 and built its reputation through a mix of puppetry, animation, celebrity cameos, and characters — Elmo, Big Bird, Cookie Monster, Oscar the Grouch — that have become deeply embedded in American cultural memory. That same formula now powers a multi-platform digital presence anchored by a YouTube channel with tens of millions of subscribers, distributing compilations, full episodes, and sing-along content designed for preschool-age viewers.

The measurable audience skews adult, reflecting the reality that toddlers watch through devices controlled by parents and caregivers, who are the de facto subscribers. YouTube engagement sits below category benchmarks — a pattern common to passive-viewing channels for very young children — while Instagram and TikTok show sharply higher interaction rates, suggesting those platforms attract more deliberate adult engagement. Sesame Workshop's nonprofit status and mission-driven positioning give the brand a distinct lane for partnerships: health, education, and family wellness deals rather than conventional influencer arrangements, a profile that grows more valuable as brand safety standards tighten across the broader creator economy.

Brand fit

Why brands partner

Sesamestreet reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As an education creator they map naturally to brands targeting that space. Engagement on YouTube runs around 0.9%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.

Estimated Rate Card

Benchmark estimates for a creator at Sesamestreet's tier (Mega, 34.1M combined followers, United States). Pulled from CreatorDB's category benchmarks.

Premium insight

See what they actually charge

Benchmark rates per post, Reel, video and integration — across every platform.

Start free trial

14-day free trial

Top Recent Content click to view

Last 60 days · tap a row to play

Want to Work With Creators Like Sesamestreet?

The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.

Frequently Asked Questions

Is Sesame Street still making new episodes?

Yes, Sesame Street is still actively producing new episodes as of 2026, making it one of the longest-running children's television series ever created. The show has been in continuous production since its debut in 1969, evolving its format and cast of characters over the decades while keeping its core educational mission intact.

Where can you watch Sesame Street now — is it still on PBS?

New Sesame Street episodes premiere on Max (formerly HBO Max) in the United States, then become available on PBS Kids after the streaming window closes. This arrangement has been in place since 2016, when Sesame Workshop struck a funding deal with HBO that expanded the show's production significantly.

Why did Sesame Street move from PBS to HBO?

In 2015, Sesame Workshop agreed to a deal with HBO primarily to secure funding that allowed the show to produce more episodes per season and increase episode length. HBO received first-run streaming rights in exchange, while PBS Kids continued to air episodes after the streaming window — keeping the show free for families without a subscription.

Is Sesame Workshop actually a nonprofit organization?

Sesame Workshop is a registered nonprofit educational organization and the production company behind Sesame Street. Its stated mission is to help children grow smarter, stronger, and kinder, and it reinvests revenue back into educational programming and global outreach rather than returning profits to shareholders.

Who does the voice of Elmo on Sesame Street now?

Ryan Dillon has been performing Elmo since Kevin Clash, the longtime Elmo puppeteer, departed in 2012. Dillon has received official on-screen credit for the role for years and continues to bring the beloved red monster to life across TV, YouTube videos, and live appearances.

How long has Sesame Street been on TV?

Sesame Street premiered on November 10, 1969, meaning the show has been on television for over 55 years as of 2026. That makes it one of the longest-running programs in American television history, spanning more than 50 seasons across broadcast and streaming platforms.

Who is Tango on Sesame Street?

Tango is Elmo's adopted puppy, introduced as a new Sesame Street character in recent seasons to help young children explore themes of adoption and caring for a pet. The show celebrates Tango's 'Gotcha Day' — the anniversary of when Elmo adopted her — as a recurring and emotionally resonant storyline.

Has Sesame Street ever talked about death or other serious topics with kids?

Yes, Sesame Street has a long history of tackling difficult real-world subjects in age-appropriate ways. Most famously, when actor Will Lee, who played shopkeeper Mr. Hooper, died in 1982, the show aired a special episode in 1983 that openly discussed his death with the Muppet characters — a landmark moment in children's television. The show has also addressed racism, disabilities, divorce, and the COVID-19 pandemic over its history.

How many countries does Sesame Street operate in?

Sesame Workshop's programs reach children in more than 190 countries, making Sesame Street one of the most globally distributed children's educational brands on the planet. The organization has produced locally adapted co-productions for numerous countries, tailoring the content to specific cultural contexts, languages, and community needs.

How big is the Sesame Street YouTube channel?

The Sesame Street YouTube channel has grown to over 30 million subscribers, placing it firmly in the Mega tier of creators and making it one of the largest children's content channels on the platform. It regularly posts full episodes, multi-episode compilations, and short clips starring Elmo, Cookie Monster, Oscar the Grouch, and the rest of the cast.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Jul 15, 2026, 4:17 PM · Slug: sesamestreet

Are you Sesamestreet?

If you'd like to update, correct, or remove this profile, get in touch and we'll handle it within 5 business days. We don't publish private data — every stat shown comes from your public platform profiles.

Email hello@creatordb.app →