Realmadridfem

Real Madrid relaunched their women's section in 2020 by absorbing CD Tacón, a Madrid-based club that had earned promotion to the top flight of Spanish women's football. The move ended a long period in the club's history without a women's team and signaled a major commitment to growing the women's game under the Real Madrid badge.

Real Madrid Femenino competes in Liga F, the top division of women's football in Spain. Liga F is considered one of the strongest women's club competitions in Europe, and Real Madrid has quickly become one of its most prominent clubs since joining the league.

Real Madrid Femenino plays their home matches at the Estadio Alfredo Di Stéfano, located at the club's training complex Ciudad Real Madrid in Valdebebas on the outskirts of the Spanish capital. The stadium is named after the legendary Argentine-Spanish forward who is central to the club's identity.

Linda Caicedo, the Colombian forward widely regarded as one of the best women's footballers in the world, plays for Real Madrid Femenino and is one of the team's marquee players. She is regularly featured in the club's social content and is frequently hashtagged directly in their official posts, reflecting her status as a face of the team.

#jugadoracincoestrellas translates from Spanish as 'five-star player' and is a recurring content theme used by Real Madrid Femenino's official channels to spotlight standout individual performances. It functions as a player-of-the-moment series, giving fans a way to follow which players the club is highlighting after notable matches or moments.

Yes, Emirates is the official shirt sponsor for Real Madrid Femenino, extending the same high-profile airline partnership that covers the men's first team. The carrier's #flybetter tagline and the #emirates hashtag appear consistently across the women's team's social media posts, confirming the deal applies across the club.

Adidas supplies the kits for Real Madrid Femenino, and @adidasfootball is tagged across match-day posts, campaign content, and lifestyle imagery on the team's official channels. The partnership is part of the broader Adidas deal that covers Real Madrid's full sporting operation across multiple teams and disciplines.

RM Play is Real Madrid's own digital content and streaming platform, used to distribute exclusive video across all club teams including the women's side. The #rmplay hashtag on Femenino posts directs fans toward on-demand match coverage, training footage, and behind-the-scenes content hosted on the club's own ecosystem rather than third-party platforms.

The women's Madrid derby — referenced regularly with the #derbi hashtag on the official account — is contested against Atlético de Madrid Femenino, one of the historically dominant clubs in Spanish women's football. These fixtures are among the most-watched and most-engaged posts the account produces, reflecting the intense cross-city rivalry that mirrors the men's game.

Real Madrid Femenino's official Instagram account has grown to over 9 million followers, placing it firmly in the Mega tier and making it one of the largest dedicated women's football accounts on the platform globally. Engagement runs well above the typical sports-page average, driven by a predominantly male, Spanish-speaking fanbase spanning Spain, Mexico, and Argentina.