Nayandeeprakshit is a creator with a presence on YouTube (188,000 followers), Instagram (590,426 followers), based in —.
Total Followers +0.5%
778K
Across YouTube, Instagram
Primary Platform
YouTube
188K followers · 24% of audience
Engagement
2.1%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $8.9K–$21K / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +2K +1.1% | +531 +0.1% | +0 +0.0% | +3K |
| Last 30 days | +5K +2.7% | -1594 -0.3% | +0 +0.0% | +4K |
| Last 90 days | +53K +28.4% | +2K +0.4% | +0 +0.0% | +56K |
| Last 365 days | +53K +28.4% | +2K +0.4% | +0 +0.0% | +56K |
Daily follower snapshots from CreatorDB's longitudinal index.
Nayandeeprakshit is a creator with a presence on YouTube (188,000 followers), Instagram (590,426 followers), based in —. Their content sits in the entertainment space. Their YouTube bio reads: "DM for Collab 💌 nayandeep1305@gmail.com Skincare Paglu Talk Show Host Rise and Fall S1 Finalist". The full audience and engagement breakdown is below.
Nayandeeprakshit reaches its audience primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. As an entertainment creator they map naturally to brands targeting that space. Demonstrated partners include Myntra. Engagement on YouTube runs around 2.1%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows entertainment content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For brands in entertainment and related categories, Nayandeeprakshit offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Nayandeeprakshit's tier (Mid, 778K combined followers, —). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes — Nayandeeprakshit's own Instagram bio lists Rise and Fall S1 Finalist as one of his key credentials, confirming he made it to the final round of the show's debut season. The competitive reality format gave him significant public exposure beyond his existing digital audience. He treats the achievement as a defining milestone alongside his work as a talk show host.
Skincare Paglu is a self-given nickname he includes in his Instagram bio, translating loosely from Hindi as 'skincare obsessive' or 'crazy about skincare.' It signals a genuine personal interest in grooming and skincare that he doesn't shy away from, which fits his broader identity as a male creator who openly defies conventional expectations. The label is part of his wider brand of embracing things that make him an unconventional figure in the Indian digital space.
NAYANSENSE is a wordplay on his first name 'Nayandeep' and the word 'nonsense' — his YouTube bio opens with the line No NONSENSE, only NAYANSENSE. It serves as the brand identity for his channel: personality-driven, unfiltered entertainment that trades corporate polish for authentic, chaotic fun. The wordplay doubles as both a content promise and a memorable personal brand hook.
His YouTube bio describes him as 'usually trolled for not conforming to societal norms,' a reference to the way he openly defies conventional expectations — particularly around masculinity and lifestyle in the Indian creator space. Rather than hiding from the criticism, he leans into it as a defining part of his public identity. This self-aware framing has built him a loyal audience that values his refusal to perform a more palatable version of himself.
Nayandeeprakshit's talk show format features exclusive one-on-one conversations with Indian celebrities and reality TV personalities, covering personal topics like dating lives, friendships, and public feuds. One documented example from his content is an exclusive with Akanksha Choudhary discussing her relationship with Yogesh Rawat, her friendship dynamics, and an ongoing fight. His film journalism background allows him to push into territory most influencer interviews avoid.
He operates in both worlds — one of his own video captions describes him as 'one of the most popular names in film journalism,' while his channel also features comedic and personality-driven entertainment content. He hosts a talk show, conducts Bollywood celebrity exclusives, and covers reality TV stories, making him closer to a digital entertainment journalist than a lifestyle influencer. His self-description as 'the monkey in the group' adds a self-deprecating humor layer that keeps the tone from feeling overly press-like.
Yes — Myntra, India's leading fashion e-commerce platform, is a confirmed sponsor with branded content placed on his YouTube channel. The partnership is a natural fit given his openly stated interest in skincare and his style-conscious personal brand. It is one of the named brand associations on his creator profile.
Shreya Kalra is an Indian personality who features as one of Nayandeeprakshit's most frequent collaborators — she appears in a post he captioned 'Galat Ghar 🙊 @shreyakalraa FTW 🙌,' and her handle is one of his most consistently used hashtags. Their dynamic appears to be a recurring draw for his audience, with their collaborative content generating visible engagement. She is among the few names that surfaces repeatedly across both his posts and hashtag patterns.
Lockupp — the Kangana Ranaut-hosted reality show on MX Player — appears among his most-used hashtags, reflecting close coverage of the show and its personalities as part of his entertainment journalism work. Several figures he regularly covers or collaborates with, including Akanksha Choudhary and Shreya Kalra, come from the Indian reality TV ecosystem that Lockupp sits at the centre of. His brand is tightly woven into the culture and cast surrounding that space.
Nayandeeprakshit is an India-based creator whose content focuses on Bollywood, Hindi-language entertainment, and Indian reality TV culture. He is active on both YouTube and Instagram, with a larger following on Instagram and steady growth on YouTube. His audience is internationally distributed, with significant viewer bases in the United States, United Kingdom, and India.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@nayandeeprakshit · YouTube
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