United States
Leah Kateb is a Los Angeles-based lifestyle and beauty creator who gained widespread recognition through her appearance on Netflix's reality series Love Is Blind, which served as a significant catalyst for her already-growing digital presence.
Total Followers +1.8%
5.7M
Across Instagram
Primary Platform
5.7M followers · 100% of audience
Engagement
10.3%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $68K–$158K / IG post
The gourmand eau de parfum opens with rosewater, plum nectar, and cardamom, rooted in Kateb's grandmother's Persian Love Cake legend. It is her most personal Skylar release to date, following Double Dates and Pomegranate Princess.
The fragrance — inspired by Kateb's Persian heritage and her 'people's princess' nickname — debuted as a Sephora.com exclusive before rolling out in-store and on Skylar.com.
Kateb landed in the social media category of Forbes' annual Top Creators ranking, recognizing her post-Love Island business trajectory including her CCO role at Skylar.
The honor recognized her rapid rise from Love Island USA breakout to fragrance entrepreneur, less than 18 months after leaving the show's villa.
The gourmand scent — blending sweet dates, sticky toffee, and brown sugar — marked the first fragrance fully developed under Kateb's creative direction at Skylar.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 5,656,029 | +102K | 10.3% | 1.2 | 3 days ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +36K +0.6% | +0 +0.0% | +0 +0.0% | +36K |
| Last 30 days | +102K +1.8% | +0 +0.0% | +0 +0.0% | +102K |
| Last 90 days | +153K +2.7% | +0 +0.0% | +0 +0.0% | +153K |
| Last 365 days | +153K +2.7% | +0 +0.0% | +0 +0.0% | +153K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Skylar Fragrance / Clean Beauty | Co-founder | Long-term | — | |
| Amika Hair Care | Brand ambassador | 2024–2026 | — | |
| YSL Beauty Beauty / Cosmetics | Sponsored content | 2024–2026 | — | |
| Clorox Home / Cleaning | Sponsored content | 2024–2026 | — |
Leah Kateb is a Los Angeles-based lifestyle and beauty creator who gained widespread recognition through her appearance on Netflix's reality series Love Is Blind, which served as a significant catalyst for her already-growing digital presence. Beyond reality television, she has built a distinct identity as a businesswoman: her Instagram bio positions her as Re-Founder and Chief Creative Officer of Skylar, a clean fragrance brand, signaling that she operates at the intersection of content creation and consumer entrepreneurship rather than purely as a sponsored personality. Her content style blends candid personal moments, beauty and hair routines, and brand collaborations delivered with an informal, emotionally resonant tone — captions that feel conversational rather than curated, which helps explain an engagement rate that runs well above the mega-tier norm.
Her audience skews heavily female and concentrates in the core millennial-to-Gen Z bracket, a demographic profile that makes her a natural fit for beauty, personal care, and lifestyle brands. Partnerships with amika in hair care and YSL Beauty in prestige cosmetics reflect a positioning toward mid-to-premium beauty, while her inclusion on the Create & Cultivate 100 — a list recognizing women in business — adds a layer of entrepreneurial credibility that separates her from purely entertainment-led creators. With a predominantly U.S.-based audience, strong platform growth, and a business stake in a consumer brand, Kateb is increasingly positioned as a founder-influencer hybrid, a profile that is likely to attract brand deals weighted toward equity-style or long-term ambassador relationships rather than one-off campaigns.
Leah kateb reaches an audience concentrated in United States primarily through Instagram, and is best activated via Instagram Reels and Stories. Their sponsorship history skews toward Fragrance / Clean Beauty, Hair Care, Beauty / Cosmetics, a clear signal of fit for brands in those categories. Demonstrated partners include Skylar and Amika. Engagement on Instagram runs around 10.3%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Leah kateb's tier (Mega, 5.7M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes, Leah Kateb appeared as a contestant on Netflix's Love Is Blind Season 6, which significantly raised her public profile. The show introduced her to a much broader audience before her career as a full-time digital creator and brand executive fully took shape.
Skylar is a clean fragrance and body care brand, and Leah holds the title of Re-Founder and Chief Creative Officer. She's not just a spokesperson — she stepped into a leadership role to reshape the brand's creative direction and identity from the inside.
'Re-Founder' signals that Leah came into Skylar in a foundational capacity to rebuild or reimagine the brand, rather than having started it from zero as an original founder. It's a rare title that reflects a meaningful ownership-level creative stake in the business rather than a standard influencer ambassador role.
Yes — Leah has used #adoptahorse in her Instagram content, indicating she's adopted a horse as part of her personal life. It's one of the more surprising and personal details her followers follow her for beyond the beauty and fashion content.
Yes, Leah was included on the Create & Cultivate 100, a list recognizing influential women across business, media, and digital culture. She referenced it in her Instagram content, describing herself as 'beyond honored,' suggesting it was a meaningful milestone for her professionally.
Leah has worked with amika (a hair care brand, tagged #amikapartner) and YSL Beauty (#yslbeautypartner), among others. Her partnerships span both accessible and luxury beauty, reflecting an audience that skews toward style-conscious women in their mid-twenties to mid-thirties.
Leah partnered with Clorox as part of a #CloroxPartner campaign, playing it with self-aware humor — she captioned the post 'Spare me the judgement…last night got a bit messy.' It's a brand fit that works because of her candid, relatable personality rather than a traditional beauty-brand alignment.
Leah Kateb is represented by United Talent Agency (UTA), one of the top agencies working with both entertainment talent and digital creators. Brand partnership inquiries go through her dedicated team at leahkatebteam@unitedtalent.com.
Based on her use of #1998 in her Instagram content, Leah Kateb was born in 1998, putting her in her mid-to-late twenties as of 2026. She's part of the generation of creators who grew up alongside social media and built their audiences natively on platforms like Instagram.
Leah Kateb has over 5 million followers on Instagram, placing her firmly in the Mega tier of digital creators. What makes her standing especially notable is an engagement rate that runs far above the category average, suggesting a genuinely active and loyal fanbase rather than just a large passive one.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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