United States
Kawasaki Racing's Instagram presence is the official digital home of Team Green, the motorsport competition arm of Kawasaki Motors in the United States.
Total Followers +0.0%
858K
Across Instagram
Primary Platform
858K followers · 100% of audience
Engagement
4.5%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $13K–$30K / IG post
Two-time premier-class champion Sexton departed Red Bull KTM to join Team Green, pairing with Garrett Marchbanks in an all-new 450 factory lineup after Jason Anderson and Jorge Prado both exited the team.
Hammaker, Adams, Kitchen, and McAdoo return for the 250 class, backed by the team's record of 306 combined SuperMotocross wins and 31 championships.
The Kimi Räikkönen-led Kawasaki Racing Team MXGP squad captured the FIM Motocross World Championship, with Febvre and Pauls Jonass set to defend in 2026.
The full six-model KX range returned with minor refinements; the flagship KX450SR mirrors the components used on the Monster Energy Kawasaki factory race bikes.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 857,811 | +0 | 4.5% | 6.1 | 2 days ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +86 +0.0% | +0 +0.0% | +0 +0.0% | +86 |
| Last 30 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 90 days | -4117 -0.5% | +0 +0.0% | +0 +0.0% | -4117 |
| Last 365 days | -4117 -0.5% | +0 +0.0% | +0 +0.0% | -4117 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Monster Energy Energy / Beverage | Long-term partnership | Long-term | — | |
| Dunlop Tires Automotive / Tires | Long-term partnership | Long-term | — | |
| D'Cor Visuals Motorsports / Graphics | Long-term partnership | Long-term | — | |
| Fox Racing Sports Apparel / Gear | Long-term partnership | Long-term | — |
Kawasaki Racing's Instagram presence is the official digital home of Team Green, the motorsport competition arm of Kawasaki Motors in the United States. The account covers the brand's involvement across supercross, professional motocross (Pro Motocross / SuperMotocross championship series), and off-road disciplines, with content spanning race-day action, athlete features, and milestone celebrations. Longtime partnerships with Monster Energy and Dunlop Tires surface regularly in the feed, and the account also amplifies collaborative programs like the Bud Racing X Kawasaki effort — a European motocross relationship now spanning two decades — signaling that Team Green's reach extends well beyond domestic circuits. The visual tone leans into saturated green-on-green branding, stadium atmospherics, and short punchy captions that serve a fan base already fluent in motocross culture.
The audience skews heavily male and clusters in the 25–34 bracket, reflecting the core demographic of professional motocross fandom — riders, wrenchers, and longtime followers of the sport who have grown up with the KX nameplate. An engagement rate running well above the category median for a brand account of this scale is a notable signal: this is an audience that interacts rather than passively scrolls, which makes the channel a meaningful activation vehicle for endemic sponsors in tires, apparel, parts, and energy drinks. With the SuperMotocross World Championship consolidating supercross and outdoor motocross into a unified series, Team Green's racing program occupies a high-visibility position in the sport's evolving broadcast and sponsorship landscape, and the account's consistent posting cadence keeps it well placed to grow its reach as the series attracts new mainstream attention.
Kawasaki Racing reaches an audience concentrated in United States primarily through Instagram, and is best activated via Instagram Reels and Stories. Their sponsorship history skews toward Energy / Beverage, Automotive / Tires, Motorsports / Graphics, a clear signal of fit for brands in those categories. Demonstrated partners include Monster Energy and Dunlop Tires. Engagement on Instagram runs around 4.5%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Kawasaki Racing's tier (Mid, 858K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Team Green is Kawasaki's official factory racing program, supporting riders from amateur motocross all the way through professional supercross and outdoor motocross competition. The @racekawasaki Instagram is the program's central hub for race coverage, rider features, and brand storytelling.
Bud Racing and Kawasaki have maintained their partnership for over 20 years, making it one of the longest-standing team-manufacturer relationships in motocross. Kawasaki Racing celebrated the milestone on Instagram, highlighting two decades of shared trust, passion, and championship success.
Yes, Dunlop is a key partner of Kawasaki Racing, and the team regularly promotes the brand using the hashtags #RideDunlop and #RaceDunlop across their content. Dunlop is one of the most visible tire brands in both AMA Pro Motocross and supercross paddocks.
Steward Baylor is a prominent off-road and GNCC racer who competes on Kawasaki machinery. He made headlines covered by Kawasaki Racing's Instagram after earning a King of the Mountain victory at the Snowshoe event, cementing his reputation as one of the top off-road talents in the country.
Mammoth Motocross is one of the most prestigious motocross events in the United States, held annually at Mammoth Mountain in California. Kawasaki Racing regularly uses the #MammothMX hashtag, reflecting the event's importance as a stage for showcasing Team Green riders and the KX platform.
Monster Energy Kawasaki competes in AMA Pro Motocross and the SuperMotocross World Championship (SMX), which brings together the supercross and outdoor motocross seasons into a unified points structure. Kawasaki Racing's Instagram documents race weekends across all of these formats throughout the season.
#FactorySpec refers to bikes and components built to full factory racing specifications — the same high-performance setup fielded by Kawasaki's professional riders rather than a production or lightly modified machine. Kawasaki Racing uses the tag to signal the elite level of equipment that defines the Team Green effort.
RedBud is one of the most iconic rounds on the AMA Pro Motocross calendar, held near Buchanan, Michigan over the Fourth of July weekend and known for its enormous, patriotic crowds. Kawasaki Racing leaned into that atmosphere with Stars and Stripes-themed content, making RedBud one of the standout moments in their social media calendar.
The Kawasaki Racing factory team competes on the KX450, Kawasaki's flagship motocross and supercross machine. The factory-spec version used by professional riders features extensive internal development and modifications far beyond what is available in the production model.
The majority of Kawasaki Racing's Instagram following is based in the United States, reflecting the brand's deep roots in American motocross and supercross culture. The account has built an audience well into the hundreds of thousands, skewing heavily male and concentrated in the core 25–44 age bracket that motorsport brands most covet.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@racekawasaki · Instagram
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