Katie

Creatorly Media is a YouTube video editing service that Katie founded to help other creators produce polished content without handling the editing themselves, and it operates at creatorlymedia.com. It represents her shift from solo creator to running a team-based company inside the creator economy. For her audience of aspiring YouTubers, it's one of the most tangible businesses she's built in the open.

Katie has publicly claimed she made $1 million from content creation and released a video walking through exactly what she learned from hitting that milestone. It's one of her most talked-about pieces of content and reflects her focus on transparent, behind-the-business storytelling. The video sits at the intersection of her entrepreneur identity and her decade-plus of experience on YouTube.

@theedit is a company that Katie co-founded and continues to advise, as she lists in her Instagram bio alongside her advisory role at @trybutton. It's part of a broader portfolio of ventures she's built beyond her content channel. She hasn't made it a centerpiece of her public content, but it signals she operates across multiple entrepreneur-facing projects simultaneously.

Katie recently called the Insta360 Luna Ultra potentially the best solo vlogger camera she's ever reviewed, specifically praising its detachable remote and screen as a dream feature for creators shooting alone. Her channel consistently benchmarks new cameras against each other, so that's a notable endorsement coming from someone who also tested the DJI Osmo Pocket 3 head-to-head. Insta360 is also an active sponsor of her YouTube channel.

Katie describes herself as a "sometimes van-lifer" in her YouTube bio, suggesting van life is still part of her world even if it's no longer the main story. Her content focus has shifted heavily toward camera gear reviews, entrepreneurship, and creator-business education. The van appears more as a lifestyle backdrop now than a dedicated content series.

@trybutton is a company where Katie serves as an advisor, a role she lists in her Instagram bio alongside her co-founder position at @theedit. The advisory role fits naturally given her more than a decade of experience building audiences and businesses in the creator space. She hasn't built her main channel content around it, but it's part of how she operates as a multi-venture entrepreneur.

Katie dedicated a full video to that exact question, examining whether the DJI Osmo Pocket 3 holds up against newer competition in 2026. Her channel regularly revisits older gear releases to give creators honest guidance on when it's worth upgrading and when it isn't. It's a recurring format that makes her content useful to creators at every budget level.

Katie's recent YouTube sponsors include Insta360, Hostinger, Storyblocks, Obsbot, and HubSpot — a lineup that maps tightly onto her two main content pillars of video gear and online business. Insta360 is both a sponsor and a subject of her camera reviews, which she keeps editorially balanced by also reviewing competitors. The HubSpot and Hostinger deals reflect the entrepreneur half of her audience.

Katie started on YouTube over a decade ago, describing her origins as an "awkward teen girl making YouTube videos in her bedroom." That puts her among a relatively small group of creators who have survived and adapted across multiple algorithm shifts and platform eras. Her current focus on entrepreneurship and gear content is a long way from wherever she started.

Katie is a Canadian creator, though the large majority of her audience is based in the United States, with additional reach across the UK and Canada. Her content — camera gear reviews, creator business advice, and van life — travels well across English-speaking markets. She creates primarily in English and doesn't skew her content toward Canadian-specific topics.