United States
Econchrisclarke is a creator with a presence on TikTok (153,100 followers), based in United States.
Total Followers -0.1%
153K
Across TikTok
Primary Platform
YouTube
153K followers · 100% of audience
Engagement
9.6%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. — / IG post
Chris Clarke expanded his platform with a Substack publication, 'Economics Professor's Musings,' adding a long-form written outlet alongside his short-form social video content.
Clarke appeared on the Washington State Department of Retirement Systems' 'Fund Your Future' podcast (Ep. 61), discussing economic misconceptions, inflation, and the impact of tariffs — recorded March 2025.
Washington State University recognized Clarke's economics social media channel with its Oaks Academic Technology Award, adding to a prior Media and Moving Images Teaching Prize from the University of Houston.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| TikTok | 153,100 | -107 | 9.6% | — | 1 months ago |
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | -107 -0.1% | +0 +0.0% | +0 +0.0% | -107 |
| Last 90 days | +92 +0.1% | +0 +0.0% | +0 +0.0% | +92 |
| Last 365 days | +92 +0.1% | +0 +0.0% | +0 +0.0% | +92 |
Daily follower snapshots from CreatorDB's longitudinal index.
Econchrisclarke is a creator with a presence on TikTok (153,100 followers), based in United States. Their content sits in the economics & finance space. Their YouTube bio reads: "Economist Prof "D1 Yapper but in a good way" -Course Eval I won't DM you crypto". The full audience and engagement breakdown is below.
Econchrisclarke reaches an audience concentrated in United States primarily through YouTube, and is best activated via TikTok branded content. As an education creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 9.6%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in education and related categories, Econchrisclarke offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Econchrisclarke's tier (Mid, 153K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes — he identifies himself as an "Economist Prof" in his TikTok bio, and his content style reflects a genuine academic background. Rather than offering personal finance tips, he applies formal economic theory to current headlines using data visualizations, historical context, and charts in a way consistent with someone who teaches the subject professionally.
It is a direct quote pulled from one of his student course evaluations, which he displays as a badge of honor. The phrase frames him as an elite-level talker — "D1" as in top-tier — but one whose students found the talking genuinely worthwhile. It captures his reputation as a high-energy, enthusiastic explainer of economic ideas.
He includes this disclaimer in his bio because scammers routinely create fake accounts impersonating economics and finance creators to run crypto investment schemes targeting their followers. By flagging it upfront, he signals that any account messaging his audience with investment offers in his name is not him. It is a standard protective move for money-adjacent creators with a growing platform.
In academic economics, the "ur-text" — meaning the original foundational source — almost universally refers to Adam Smith's Wealth of Nations, the 1776 work considered the bedrock of modern economic thought. Econchrisclarke uses that framing when a real-world news headline illustrates a classic principle from that tradition, treating it as a living document rather than historical trivia.
He uses the historical disappearance of household servants as a counterintuitive data point for rising living standards — the idea being that as societies grow wealthier, domestic labor becomes expensive relative to wages, so fewer ordinary households employ servants. He frames this not as a decline but as evidence of economic progress, showing that workers in general are better compensated than they once were.
He approaches it as a data question rather than a partisan verdict, laying out competing explanations including Republican-era tax cuts and unfunded entitlement spending tied to the baby boomer generation. His method is to show what the numbers actually say and let viewers weigh the causes, rather than arriving at a predetermined political conclusion.
This is one of his recurring data-driven topics, where he uses charts and economic history to trace the United States' transformation from a major energy importer to one of the world's largest producers. His content typically frames this as a case study in how policy choices, technological shifts, and market incentives combine to produce large-scale economic change over time.
More than 60% of his followers are female, which is notable for an economics creator in a space that typically skews male-dominated. His accessible, data-forward approach — connecting macroeconomic history and government policy to everyday topics like gas prices and wages — appears to resonate with younger women seeking serious economic content delivered without jargon or condescension.
YouTube is his primary platform, though he built a substantial following on TikTok through short-form economics explainers that consistently outperform category engagement averages. Spanning both platforms is a common strategy for educator-creators who want algorithm-driven short-form reach alongside longer, searchable content for deeper dives.
His core subjects are macroeconomics, government debt, US energy markets, economic history, and long-run data trends — always grounded in charts and real numbers rather than opinion. He has a particular focus on using historical perspective to challenge both pessimistic doom narratives and oversimplified partisan takes on how the economy actually works.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@econchrisclarke · YouTube
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