Canada
Datt is a Canada-based YouTube creator operating at the intersection of PC hardware and hands-on DIY electronics.
Total Followers +0.9%
7K
Across YouTube
Primary Platform
7K followers · 100% of audience
Engagement
7.3%
vs. 1.5% category median
Sponsorship Tier
Nano
Est. — / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| YouTube | 7,000 | +60 | 7.3% | 0.9 | 3 days ago |
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +60 +0.9% | +0 +0.0% | +0 +0.0% | +60 |
| Last 90 days | +227 +3.2% | +0 +0.0% | +0 +0.0% | +227 |
| Last 365 days | +227 +3.2% | +0 +0.0% | +0 +0.0% | +227 |
Daily follower snapshots from CreatorDB's longitudinal index.
Datt is a Canada-based YouTube creator operating at the intersection of PC hardware and hands-on DIY electronics. The channel's content leans heavily into the practical side of the hobby: unboxing and evaluating components like Cooler Master GPU riser kits and Phanteks case fans, walking through custom builds, and documenting original electronics projects such as a DC barrel jack power meter. The ongoing "900 Special" series — covering play-testing, bug fixes, and tube socket work — points to an ambitious multi-part build project that rewards returning viewers. The self-description borrowed from The Dark Knight ("I'm a dog chasing cars... I just do things") signals a maker's mindset: experimental, self-taught, and unapologetically process-driven rather than polished.
Despite a nano-scale subscriber count, Datt's audience engagement runs well above category norms, suggesting a core following that is genuinely invested in the content rather than passively subscribed. The viewership skews heavily male and concentrates in the 25–44 age band — an audience that typically has purchasing power for mid-to-high-end PC components and DIY electronics supplies. The geographic split, dominated by English-speaking markets in the US, UK, and Canada, makes the channel naturally accessible to hardware and component brands targeting Western hobbyist buyers. Without major sponsor commitments on record, Datt sits in an open position for early-stage brand partnerships in PC peripherals, maker electronics, or tools — a small but high-signal channel that could punch above its tier weight for niche hardware campaigns.
Datt reaches an audience concentrated in Canada primarily through Instagram, and is best activated via long-form YouTube integrations. As a tech creator they map naturally to brands targeting that space. Engagement on Instagram runs around 7.3%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Datt's tier (Nano, 7K combined followers, Canada). Pulled from CreatorDB's category benchmarks.
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The '900 Special' is an ongoing multi-episode series on Datt's YouTube channel documenting what appears to be a custom electronics build project, with episodes covering play testing, bug fixes, audience feedback, and tube socket work. It reflects Datt's hands-on, iterative approach to developing a project over multiple videos rather than presenting a finished product in a single review.
Datt does both. Alongside hardware unboxings, he also builds original electronics projects from the ground up — his DC Barrel Jack Power Meter Build is a clear example. This blend of DIY construction and product coverage sets him apart from purely review-focused tech channels.
Datt's bio opens with 'I'm a dog chasing cars. I wouldn't know what to do with one if I caught it! I just do things' — a line spoken by the Joker in The Dark Knight. It's his way of signaling a goal-free, experimental creative attitude, which fits the eclectic mix of DIY builds, unboxings, and tutorials he puts out.
Datt has featured products from Cooler Master and Phanteks, including the Cooler Master Vertical GPU Card Holder Kit V3 and the Phanteks M25-G2 in a reversed-fan configuration. His videos typically combine the unboxing with hands-on setup, giving viewers a practical look at how the hardware actually installs.
A reversed fan configuration flips the blade orientation so airflow moves in a non-default direction inside a PC case, which builders use to experiment with intake and exhaust patterns. Datt's Phanteks M25-G2 video covers this kind of niche hardware tweak, which is exactly the deep-dive content his audience turns to him for.
Despite being broadly classified under gaming, Datt's content is far more focused on PC hardware, DIY electronics builds, and hands-on tech tutorials than on gameplay. Videos covering GPU mounts, case fans, and custom power meter builds make him a better fit for PC builders and electronics hobbyists than for casual gaming audiences.
Datt's engagement rate runs several times above the category median, which is a common pattern for Nano-tier creators whose audience is tightly aligned with a very specific niche. Viewers seeking detailed content on DIY electronics and PC component setups tend to interact far more actively than audiences on larger, more generalist channels.
Datt's channel spans both formats — he publishes step-by-step tutorial and DIY build content alongside product unboxings and setup guides. His multi-episode 'specials' format shows a willingness to follow a project through iteration, feedback, and troubleshooting across several videos.
Datt is based in Canada, though the large majority of his YouTube viewers are located in the United States, with additional audiences in the UK, Canada, and India. His PC hardware and electronics content has no strong regional focus and draws viewers globally.
Datt's audience skews heavily male and is most concentrated in the 25–34 age bracket, with meaningful representation from the 18–24 and 35–44 groups as well — a demographic profile that lines up closely with PC building and DIY electronics communities. The majority of his viewers are based in the United States.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@datt · Instagram
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