United States
Andrew Huberman is a Stanford neuroscientist and professor who launched Huberman Lab on YouTube in 2021, building one of the…
Total Followers +0.3%
16M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
7.5M followers · 47% of audience
Engagement
2.8%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $94K–$219K / IG post
A widely covered investigative report featured accounts from several women claiming overlapping romantic relationships with Huberman. He subsequently acknowledged publicly that he had not been 'the ideal' partner during that period.
The premium membership offered subscribers additional content including AMA (Ask Me Anything) episodes and detailed protocol guides, extending the free podcast's monetization beyond sponsorships.
Huberman aligned with sports nutrition company Momentous to create supplement stacks tied to the sleep, focus, and performance protocols discussed on his podcast.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +10K +0.1% | -783 -0.0% | +0 +0.0% | +9K |
| Last 30 days | +41K +0.5% | +6K +0.1% | +0 +0.0% | +47K |
| Last 90 days | +112K +1.5% | +28K +0.4% | +0 +0.0% | +140K |
| Last 365 days | +112K +1.5% | +28K +0.4% | +0 +0.0% | +140K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Helix Sleep Sponsorship | Sponsored content | YouTube | Oct 2025 | — |
| David Sponsorship | Sponsored content | YouTube | Oct 2025 | — |
| LMNT Ventures Sponsorship | Sponsored content | YouTube | Oct 2025 | — |
| BetterHelp Sponsorship | Sponsored content | YouTube | Oct 2025 | — |
| Wealthfront Sponsorship | Sponsored content | YouTube | Oct 2025 | — |
Andrew Huberman is a Stanford neuroscientist and professor who launched <strong>Huberman Lab</strong> on YouTube in 2021, building one of the fastest-growing science-education channels in the platform's history. His long-form episode format — typically 90-plus minutes of evidence-anchored deep dives on neuroscience, physiology, and performance — carved out a distinct lane between academic rigour and accessible self-optimisation content. In early 2024 a <strong>New York Post</strong> exposé alleged he had maintained simultaneous romantic relationships with multiple women without their knowledge, generating significant press scrutiny. The channel has continued to grow through the controversy, and his dual foothold on YouTube and Instagram positions him for sustained Mega-tier relevance in the health-science space.
Benchmark estimates for a creator at Andrew Huberman Full Creator Stats's tier (Mega, 16M combined followers, United States). Pulled from CreatorDB's category benchmarks.
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His full name is Andrew David Huberman. He goes by Andrew Huberman professionally and uses the handle @hubermanlab across platforms. He holds a tenured faculty position in the Department of Neurobiology at Stanford School of Medicine.
In early 2024 the New York Post published an exposé alleging that Huberman had been in simultaneous undisclosed relationships with multiple women at the same time. Several named sources made detailed claims about overlapping commitments. Huberman did not make a formal public statement disputing the report's core allegations.
Huberman Lab Premium launched in 2023 as a paid subscription tier offering extended episode transcripts, AMAs, and exclusive protocols. The move was part of a broader creator trend toward direct monetisation beyond ad revenue. It provides a recurring revenue stream independent of sponsor deals.
Between 2022 and 2023 Huberman formalised a partnership with Momentous, a sports-nutrition company, serving as a scientific advisor and co-developing branded supplement formulations tied to his protocols. The deal gave Momentous significant credibility in the performance-nutrition market. Huberman recommends specific Momentous products in episode "toolkit" segments.
As of late 2025 his active sponsors include Helix Sleep, LMNT, David, BetterHelp, and Wealthfront. The mix spans sleep, electrolyte nutrition, mental health, and personal finance verticals. The breadth reflects the purchasing power of his older, income-established audience.
Huberman has a combined following of approximately 15 million across YouTube and Instagram as of mid-2026, placing him in the Mega tier. His YouTube and Instagram audiences are roughly similar in size. Thirty-day growth has moderated following the period of peak viral expansion.
Huberman Lab focuses on neuroscience, physiology, and practical performance protocols — episodes regularly cover sleep, stress, hormones, exercise science, and mental health. Each episode is typically 90 minutes or longer and includes citations to peer-reviewed research. Guest episodes feature scientists, clinicians, and researchers rather than lifestyle celebrities.
Yes — Huberman holds a Ph.D. in neuroscience from UC Davis and runs the Huberman Lab at Stanford, where his research focuses on neural regeneration and brain plasticity. His academic appointment distinguishes him from most science communicators. Critics have occasionally challenged whether his protocol content outpaces the peer-reviewed evidence base.
His primary platform is YouTube, where long-form episodes drive the bulk of engagement and sponsor activations. Instagram serves as a secondary channel for clip distribution and lifestyle content. The podcast audio feed syndicated via Spotify and Apple Podcasts significantly extends his reach beyond YouTube's subscriber count.
At approximately 2.8% engagement, Huberman Lab runs well above the science-podcast category median of roughly 1.5%. That gap is notable at his follower scale, where engagement rates typically compress. Analysts attribute it to his protocol-driven format, which prompts active comment discussion and repeat visits.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@hubermanlab · YouTube
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