Brand partnership profile

KiwiCo

Mountain View, United States · Youtube

STEM EducationToysE-Commerce

KiwiCo is an American company that designs and sells monthly subscription boxes of hands-on STEM, science, and art projects for children from infants through teens.

170Creators
194MTotal views
352Sponsored posts
Data last refreshed · Source: CreatorDB

Creators who’ve partnered with KiwiCo

Click any creator to see the specific videos they made for KiwiCo.

Mike Shake
Mike Shake
1 sponsored video
Veritasium
Veritasium
3 sponsored videos
Kurzgesagt – In a Nutshell
Kurzgesagt – In a Nutshell
2 sponsored videos
FrenchieFries
FrenchieFries
1 sponsored video
Tom Stanton
Tom Stanton
3 sponsored videos
Steve Mould
Steve Mould
3 sponsored videos
Allen Pan
Allen Pan
2 sponsored videos
Cleo Abram
Cleo Abram
1 sponsored video
JerryRigEverything
JerryRigEverything
2 sponsored videos
Joel Creates
Joel Creates
1 sponsored video
How Ridiculous
How Ridiculous
1 sponsored video
Nerdforge
Nerdforge
2 sponsored videos
Tasting History with Max Miller
Tasting History with Max Miller
1 sponsored video
Fowler's Makery and Mischief
Fowler's Makery and Mischief
1 sponsored video
Wicked Makers
Wicked Makers
2 sponsored videos
SmarterEveryDay
SmarterEveryDay
2 sponsored videos
Curious Droid
Curious Droid
1 sponsored video
prestongoes
prestongoes
1 sponsored video
Basically Homeless
Basically Homeless
1 sponsored video
JLaservideo
JLaservideo
1 sponsored video
The B1M
The B1M
3 sponsored videos
History of Humankind
History of Humankind
1 sponsored video
Nate From the Internet
Nate From the Internet
3 sponsored videos
History of the Universe
History of the Universe
1 sponsored video
StarTalk
StarTalk
3 sponsored videos
PBS Space Time
PBS Space Time
1 sponsored video
Welch Labs
Welch Labs
5 sponsored videos
Marius Hornberger
Marius Hornberger
1 sponsored video
GingerPale
GingerPale
1 sponsored video
Daniel Krafft
Daniel Krafft
1 sponsored video
How To Cook That
How To Cook That
1 sponsored video
ProjectAir
ProjectAir
1 sponsored video
Be Smart
Be Smart
1 sponsored video
CNC Kitchen
CNC Kitchen
2 sponsored videos
John Malecki
John Malecki
1 sponsored video
Daniel Steiner
Daniel Steiner
1 sponsored video
Simone Giertz
Simone Giertz
5 sponsored videos
Tina Yong
Tina Yong
3 sponsored videos
Stefan Milo
Stefan Milo
3 sponsored videos
More Than Farmers
More Than Farmers
1 sponsored video
James Bruton
James Bruton
1 sponsored video
William Osman 2
William Osman 2
1 sponsored video
Sarahs Day
Sarahs Day
7 sponsored videos
How To Make Everything
How To Make Everything
2 sponsored videos
Waterjet Channel - Daniel Adair
Waterjet Channel - Daniel Adair
1 sponsored video
Raising Voyagers
Raising Voyagers
1 sponsored video
Emily The Engineer
Emily The Engineer
1 sponsored video
Ivan Miranda
Ivan Miranda
1 sponsored video

Showing 48 of 170 tracked creator partners, ranked by audience size.

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Sponsored content

How Dangerous is a Supersonic Nerf Dart?

How Dangerous is a Supersonic Nerf Dart?

17.4M views · Mike Shake

What Actually Happened To Amelia Earhart?

What Actually Happened To Amelia Earhart?

14.7M views · Veritasium

The Most Insane Weapon You Never Heard About

The Most Insane Weapon You Never Heard About

14.3M views · Kurzgesagt – In a Nutshell

The Ridiculous Engineering Of Jet Engines

The Ridiculous Engineering Of Jet Engines

13.9M views · Veritasium

The Biggest Misconception in Physics

The Biggest Misconception in Physics

13.3M views · Veritasium

There Is Life Hiding Inside Earth

There Is Life Hiding Inside Earth

8.5M views · Kurzgesagt – In a Nutshell

This Car Travels Farther Than You Push It

This Car Travels Farther Than You Push It

5.2M views · Tom Stanton

I Turned My Parents House Into Their $1,000,000 DREAM Home (HOUSE TOUR)

I Turned My Parents House Into Their $1,000,000 DREAM Home (HOUSE TOUR)

5.1M views · FrenchieFries

mowing a Lawn like it's the year 3000

mowing a Lawn like it's the year 3000

4.7M views · Allen Pan

A Bone Drill On Human Skin

A Bone Drill On Human Skin

4.6M views · Steve Mould

Electromagnetic Aircraft Launcher

Electromagnetic Aircraft Launcher

4.2M views · Tom Stanton

How to Install an Elevator in your Backyard

How to Install an Elevator in your Backyard

3.9M views · JerryRigEverything

The Liquid Hammer Toy You Can't Buy

The Liquid Hammer Toy You Can't Buy

3.5M views · Steve Mould

Why Gravity Is A Lie, explained in Zero G

Why Gravity Is A Lie, explained in Zero G

2.9M views · Cleo Abram

The moment we stopped understanding AI [AlexNet]

The moment we stopped understanding AI [AlexNet]

2.5M views · Welch Labs

I Built a PC that Makes Coffee

I Built a PC that Makes Coffee

2.5M views · Nerdforge

I made it for REAL, and it's terrifying  (Nerf Nuke)

I made it for REAL, and it's terrifying (Nerf Nuke)

2.2M views · Joel Creates

How Lethal Is A 500mph Bowling Ball?

How Lethal Is A 500mph Bowling Ball?

1.9M views · How Ridiculous

Finding Hidden Temples and Lost Nazca Lines with Satellites

Finding Hidden Temples and Lost Nazca Lines with Satellites

1.9M views · StarTalk

Caligula - Feeding Rome’s Most Evil Emperor

Caligula - Feeding Rome’s Most Evil Emperor

1.8M views · Tasting History with Max Miller

Treadmill vs. Real Hill: Which is harder to run

Treadmill vs. Real Hill: Which is harder to run

1.8M views · Steve Mould

I Went Into a Nuclear Plant and It Changed How I Think About Radiation - Smarter Every Day 309

I Went Into a Nuclear Plant and It Changed How I Think About Radiation - Smarter Every Day 309

1.7M views · SmarterEveryDay

What Happens If You Touch Pure Mercury?

What Happens If You Touch Pure Mercury?

1.7M views · Nate From the Internet

We Built Our First Animatronic Again (HUGGY WUGGY)

We Built Our First Animatronic Again (HUGGY WUGGY)

1.6M views · Wicked Makers

Top partners by reach

Ranked by average sponsored-post views.

CreatorVideosAvg viewsEngagement
1Mike ShakeMike Shake117.4M1.6%
2VeritasiumVeritasium314M2.0%
3Kurzgesagt – In a NutshellKurzgesagt – In a Nutshell211.4M2.7%
4FrenchieFriesFrenchieFries15.1M1.7%
5Tom StantonTom Stanton33.6M2.9%
6Steve MouldSteve Mould33.3M2.8%
7Allen PanAllen Pan22.9M3.5%
8Cleo AbramCleo Abram12.9M3.1%
9JerryRigEverythingJerryRigEverything22.5M2.9%
10Joel CreatesJoel Creates12.2M4.2%
11How RidiculousHow Ridiculous11.9M2.7%
12NerdforgeNerdforge21.9M6.1%
13Tasting History with Max MillerTasting History with Max Miller11.8M3.6%
14Fowler's Makery and MischiefFowler's Makery and Mischief11.4M1.2%
15Wicked MakersWicked Makers21.4M2.6%

Estimated cost per creator

CreatorDB models a sponsorship rate for every creator KiwiCo has worked with, from audience reach and prevailing rates. See the per-creator estimates in the app.

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About KiwiCo’s influencer marketing

KiwiCo is one of the most active sponsors tracked by CreatorDB in the stem education space, with 170 creators running 352 sponsored posts on Youtube. Those campaigns have reached 194M total views, averaging 551.1K views per sponsored post.

KiwiCo's creator pool skews toward United States (73% of partners), with United Kingdom and Canada next. Its largest partners by audience include Mike Shake, Veritasium, Kurzgesagt – In a Nutshell, FrenchieFries, Tom Stanton.

Campaign performance

551.1KAvg views / post
70.7KMedian views
352Sponsored posts
🔒Est. spend & CPM · open app →

KiwiCo’s creator pool

Top creator countries

United States73%
United Kingdom9%
Canada5%
Germany3%
Australia3%

Top creator languages

English99%
Portuguese1%
Polish1%

Key facts

Frequently asked questions

How many creators has KiwiCo sponsored?

CreatorDB tracks 170 creators who have run sponsored content for KiwiCo, across 352 sponsored posts on Youtube.

Which creators has KiwiCo worked with?

KiwiCo's largest partners by audience include Mike Shake, Veritasium, Kurzgesagt – In a Nutshell, FrenchieFries, Tom Stanton. The full roster, each with the specific videos they made for KiwiCo, is on this page.

What is the total reach of KiwiCo's creator campaigns?

Sponsored posts tracked for KiwiCo have accumulated 194M total views, averaging 551.1K views per post.

What is KiwiCo's influencer marketing strategy?

KiwiCo runs an always-on sponsorship program on Youtube, partnering with 170 creators across 352 sponsored posts and 8 new posts in the last 30 days. It favours integrated in-content reads over standalone ads.

What types of creators does KiwiCo partner with?

KiwiCo's roster spans a range of stem education and adjacent creators, from mega-channels like Mike Shake, Veritasium, Kurzgesagt – In a Nutshell to smaller niche channels, pairing broad reach with relevant audiences.

Which markets and languages does KiwiCo target?

Its creator pool skews toward United States (73% of partners), followed by United Kingdom and Canada, and is 99% English-language.

How active is KiwiCo in influencer marketing?

KiwiCo is one of the more active sponsors tracked by CreatorDB, with 8 new sponsored posts in the last 30 days and 352 tracked to date.

What platforms does KiwiCo use for influencer marketing?

Based on tracked sponsorships, KiwiCo works with creators on Youtube, with 8 new sponsored posts in the last 30 days.

How this data is collected

This profile is built from CreatorDB's sponsorship graph, which detects paid partnerships by analysing creator content, disclosures and brand mentions across YouTube and Instagram. Figures cover 170 tracked KiwiCo partners and 352 sponsored posts. Spend, CPM and cost estimates are modelled from creator reach and prevailing sponsorship rates, not billed amounts. In the last 30 days, KiwiCo's creators published 8 new sponsored posts.

Source: CreatorDB

CreatorDB Data API

Want the full KiwiCo dataset?

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