Brand partnership profile

Ground News

Kitchener, Canada · Youtube

NewsDigital Media

Ground News is a news comparison platform designed to combat misinformation and media bias.

800Creators
2.4BTotal views
6.6KSponsored posts
Data last refreshed · Source: CreatorDB

Creators who’ve partnered with Ground News

Click any creator to see the specific videos they made for Ground News.

Dara Tah
Dara Tah
2 sponsored videos
NileRed
NileRed
1 sponsored video
Creator profile →
Veritasium
Veritasium
7 sponsored videos
Creator profile →
SML
SML
1 sponsored video
neo
neo
2 sponsored videos
Drew Binsky
Drew Binsky
1 sponsored video
Creator profile →
Cleo Abram
Cleo Abram
1 sponsored video
Creator profile →
Law By Mike
Law By Mike
1 sponsored video
Uncovering
Uncovering
1 sponsored video
Kurzgesagt – In a Nutshell
Kurzgesagt – In a Nutshell
13 sponsored videos
Creator profile →
Johnny Harris
Johnny Harris
15 sponsored videos
Lindsay Nikole
Lindsay Nikole
1 sponsored video
Tommy G
Tommy G
1 sponsored video
Creator profile →
fern
fern
1 sponsored video
Deconstructed
Deconstructed
1 sponsored video
Peter Santenello
Peter Santenello
21 sponsored videos
Creator profile →
big boss
big boss
1 sponsored video
Practical Engineering
Practical Engineering
8 sponsored videos
Benn Jordan
Benn Jordan
4 sponsored videos
Casual Geographic
Casual Geographic
6 sponsored videos
Atrium
Atrium
1 sponsored video
Creator profile →
Garand Thumb
Garand Thumb
2 sponsored videos
Creator profile →
Brandon Herrera
Brandon Herrera
3 sponsored videos
Creator profile →
Doctor Mike
Doctor Mike
7 sponsored videos
Creator profile →
Theo Von
Theo Von
2 sponsored videos
Creator profile →
Boy Boy
Boy Boy
1 sponsored video
jack pockets
jack pockets
1 sponsored video
ExtinctZoo
ExtinctZoo
1 sponsored video
What If
What If
1 sponsored video
Creator profile →
Tom Stanton
Tom Stanton
1 sponsored video
Real Engineering
Real Engineering
1 sponsored video
Plasma Channel
Plasma Channel
1 sponsored video
Hank Green
Hank Green
10 sponsored videos
Shoe0nHead
Shoe0nHead
12 sponsored videos
Incognito Mode
Incognito Mode
1 sponsored video
The B1M
The B1M
1 sponsored video
The Why Files
The Why Files
2 sponsored videos
Spds
Spds
1 sponsored video
ElectroBOOM
ElectroBOOM
1 sponsored video
Data illusion
Data illusion
1 sponsored video
StarTalk
StarTalk
39 sponsored videos
Sir W
Sir W
1 sponsored video
Channel 5 with Andrew Callaghan
Channel 5 with Andrew Callaghan
35 sponsored videos
AstroKobi
AstroKobi
1 sponsored video
Howtown
Howtown
1 sponsored video
Logically Answered
Logically Answered
1 sponsored video
InsideAI
InsideAI
3 sponsored videos
The Thought Emporium
The Thought Emporium
1 sponsored video

Showing 48 of 800 tracked creator partners, ranked by audience size.

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Sponsored content

How One Company Secretly Poisoned The Planet

How One Company Secretly Poisoned The Planet

35.7M views · Veritasium

 3 Day Survival On Snake Island

3 Day Survival On Snake Island

30.2M views · Dara Tah

 What Everyone Gets Wrong About Planes

What Everyone Gets Wrong About Planes

16M views · Veritasium

 SOUTH KOREA IS OVER

SOUTH KOREA IS OVER

15.6M views · Kurzgesagt – In a Nutshell

 Inside Air Force One During 9/11

Inside Air Force One During 9/11

14.5M views · neo

 Turning children's glue into drinkable alcohol

Turning children's glue into drinkable alcohol

13.6M views · NileRed

 Inside California’s Poorest County 🇺🇸

Inside California’s Poorest County 🇺🇸

11.4M views · Peter Santenello

 The Wild Story of the Taum Sauk Dam Failure

The Wild Story of the Taum Sauk Dam Failure

11.2M views · Practical Engineering

 SML Movie: President Brooklyn Guy!

SML Movie: President Brooklyn Guy!

10.7M views · SML

 The asbestos problem is worse than we thought

The asbestos problem is worse than we thought

10.3M views · Veritasium

 Something is jamming GPS over Europe. Here's what we found

Something is jamming GPS over Europe. Here's what we found

10.2M views · Veritasium

 This is the natural disaster to worry about

This is the natural disaster to worry about

9.8M views · Veritasium

 Why Does Fentanyl Feel So Good?

Why Does Fentanyl Feel So Good?

9.6M views · Kurzgesagt – In a Nutshell

 Vaping Is Too Good To Be True

Vaping Is Too Good To Be True

8.7M views · Kurzgesagt – In a Nutshell

 Exploring IRAN As An American Tourist

Exploring IRAN As An American Tourist

8.5M views · Drew Binsky

 Ride-Along With Florida Sheriff (exclusive access) 🇺🇸

Ride-Along With Florida Sheriff (exclusive access) 🇺🇸

8.2M views · Peter Santenello

 Dinosaurs Were Weirder Than We Thought

Dinosaurs Were Weirder Than We Thought

8.2M views · Cleo Abram

 US/Mexico Border With Arizona Sheriff - What’s It Like Now? 🇺🇸🇲🇽

US/Mexico Border With Arizona Sheriff - What’s It Like Now? 🇺🇸🇲🇽

7.5M views · Peter Santenello

 Neil deGrasse Tyson and Richard Dawkins Discuss Science, Religion & Evolution

Neil deGrasse Tyson and Richard Dawkins Discuss Science, Religion & Evolution

7.1M views · StarTalk

 Busting 50 Legal Myths People Still Believe

Busting 50 Legal Myths People Still Believe

6.9M views · Law By Mike

 Why Planes Disappear in the Bermuda Triangle

Why Planes Disappear in the Bermuda Triangle

6.7M views · Uncovering

 The Modern Middle East, Explained

The Modern Middle East, Explained

6.7M views · Johnny Harris

 Exploring the World's Deadliest Islands

Exploring the World's Deadliest Islands

6.6M views · Dara Tah

 Do You Have a Free Will?

Do You Have a Free Will?

6.5M views · Kurzgesagt – In a Nutshell

Top partners by reach

Ranked by average sponsored-post views.

CreatorVideosAvg viewsEngagement
1Dara TahDara Tah218.4M1.2%
2NileRedNileRed113.6M2.5%
3VeritasiumVeritasium713M2.8%
4SMLSML110.7M1.2%
5neoneo28.6M1.6%
6Drew BinskyDrew Binsky18.5M1.9%
7Cleo AbramCleo Abram18.2M3.7%
8Law By MikeLaw By Mike16.9M1.3%
9UncoveringUncovering16.7M0.6%
10Kurzgesagt – In a NutshellKurzgesagt – In a Nutshell136.1M4.2%
11Johnny HarrisJohnny Harris154.1M2.9%
12Lindsay NikoleLindsay Nikole13.8M1.8%
13Tommy GTommy G13.8M1.4%
14fernfern13.5M2.4%
15DeconstructedDeconstructed13.2M2.3%

Estimated cost per creator

CreatorDB models a sponsorship rate for every creator Ground News has worked with, from audience reach and prevailing rates. See the per-creator estimates in the app.

Open the app →

About Ground News’s influencer marketing

Ground News is one of the most active sponsors tracked by CreatorDB in the news space, with 800 creators running 6.6K sponsored posts on Youtube. Those campaigns have reached 2.4B total views, averaging 366.6K views per sponsored post.

Ground News's creator pool skews toward United States (58% of partners), with United Kingdom and Canada next. Its largest partners by audience include Dara Tah, NileRed, Veritasium, SML, neo.

Campaign performance

366.6KAvg views / post
138.8KMedian views
6.6KSponsored posts
🔒Est. spend & CPM · open app →

Ground News’s creator pool

Top creator countries

United States58%
United Kingdom15%
Canada8%
Australia3%
Germany3%

Top creator languages

English97%
French1%
German1%
Spanish1%
Polish0%

Key facts

Frequently asked questions

How many creators has Ground News sponsored?

CreatorDB tracks 797 creators who have run sponsored content for Ground News, across 6.9K sponsored posts on Youtube.

Which creators has Ground News worked with?

Ground News's largest partners by audience include Dara Tah, NileRed, Veritasium, SML, neo. The full roster, each with the specific videos they made for Ground News, is on this page.

What is the total reach of Ground News's creator campaigns?

Sponsored posts tracked for Ground News have accumulated 2.4B total views, averaging 343.7K views per post.

What is Ground News's influencer marketing strategy?

Ground News runs an always-on sponsorship program on Youtube, partnering with 797 creators across 6.9K sponsored posts and 172 new posts in the last 30 days. It favours integrated in-content reads over standalone ads.

What types of creators does Ground News partner with?

Ground News's roster spans a range of news and adjacent creators, from mega-channels like Dara Tah, NileRed, Veritasium to smaller niche channels, pairing broad reach with relevant audiences.

Which markets and languages does Ground News target?

Its creator pool skews toward United States (58% of partners), followed by United Kingdom and Canada, and is 97% English-language.

How active is Ground News in influencer marketing?

Ground News is one of the more active sponsors tracked by CreatorDB, with 172 new sponsored posts in the last 30 days and 6.9K tracked to date.

What platforms does Ground News use for influencer marketing?

Based on tracked sponsorships, Ground News works with creators on Youtube, with 172 new sponsored posts in the last 30 days.

How this data is collected

This profile is built from CreatorDB's sponsorship graph, which detects paid partnerships by analysing creator content, disclosures and brand mentions across YouTube and Instagram. Figures cover 800 tracked Ground News partners and 6.6K sponsored posts. Spend, CPM and cost estimates are modelled from creator reach and prevailing sponsorship rates, not billed amounts. In the last 30 days, Ground News's creators published 175 new sponsored posts.

Source: CreatorDB

CreatorDB Data API

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